About the role Forge eBikes is a new brand launching under the same marketing group that built the #1 electric scooter brand in America and runs marketing for Coleman Powersports. We're hiring one person to own everything earned and partner-driven for
Forge:
influencers, affiliates, and press. This is a single-brand role, which is the best part of it. You're not splitting attention across a portfolio and you're not one voice in a committee. You own the creator relationships, the affiliate program, and the press coverage for one brand, and you'll be able to point at what you built. You'll work alongside an established team — paid media, content production, social, email, listings, and community — so you're not doing this alone. Blogs, ad creative, and channel content are handled by other people; your job is partnerships and coverage. You are, however, the one accountable for those programs. What you'll do Influencer marketing Find, pitch, and sign creators across TikTok, Instagram, and YouTube, from micro up through mid and macro tiers Own the seeding program: product allocation, shipping, deliverable timelines, and follow-through when a creator goes quiet Negotiate rates and deliverables, and keep partnerships inside budget Brief creators so content is on-brand and usable as paid ad creative, not just an organic post Track posts, reach, engagement, and attributed sales, and report on what's actually working Affiliate marketing Own affiliate recruitment for Forge — review sites, deal and coupon sites, commerce editors, YouTube reviewers, and content publishers in the eBike and outdoor space Manage the program day to day: onboarding, commission structures, terms, and keeping partners supplied with current offers, links, and creative Re-engage dormant affiliates and grow top performers into deeper partnerships Monitor performance and payouts, and flag fraud or low-quality traffic PR and outreach Pitch journalists, editors, and reviewers at eBike, outdoor, gear, and consumer tech outlets Write and distribute press releases for launches, and manage review-unit placement Secure and maintain placement in roundups and "best of" articles, and keep our models in those articles current Track coverage and build the media list into a real asset instead of a spreadsheet nobody opens What we're looking for 1-3 years of direct, hands-on experience in influencer marketing, affiliate marketing, or PR — you've personally run at least one of these and can talk in detail about a program you owned Comfortable doing cold outreach at volume and following up without being told to Strong written communication — most of this job is a pitch, a brief, or a negotiation in writing Organized enough to track dozens of open conversations, shipments, and deadlines without dropping them
Numbers-literate:
you can look at a report and tell us which partners to double down on and which to cut Self-directed. This is a build-it role, not a maintain-it role Nice to have Experience in eBikes, scooters, powersports, outdoor, or consumer hardware Familiarity with an affiliate platform (Impact, ShareASale, Awin, Avantlink, Refersion, Amazon Associates, or similar) Experience with TikTok Shop creator partnerships Working knowledge of project management tools — we run on monday.com You ride Why this role Launch brand — you're setting up these programs, not inheriting someone else's Direct access to the VP of Marketing and fast decisions; no long approval chains Backed by an established marketing team and a parent company with real scale
Pay:
$50,000.00 - $60,000.00 per year
Benefits:
Dental insurance Health insurance Vision insurance