Overview "This is NOT a remote social media management position. We are looking for a hands-on content creator who will regularly be inside our restaurants creating original photo and video content." We are seeking a dynamic and innovative Social Media Content Creator & Brand Manager to elevate our brand presence across digital platforms. This energetic role combines creative content development with strategic brand management, ensuring our message resonates with diverse audiences and drives meaningful engagement. As a key player in our marketing team, you will craft compelling stories, oversee social media campaigns, and analyze performance metrics to optimize our online visibility. This paid position offers an exciting opportunity to shape brand perception while honing your skills in digital marketing, media editing, and social media strategy. Responsibilities Develop and execute engaging social media content strategies across multiple platforms including Facebook, Instagram, Twitter, LinkedIn, and TikTok. Create high-quality visual and written content using Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite, and media editing tools to ensure consistent branding and compelling storytelling. Manage social media calendars using tools like Hootsuite and Buffer to schedule posts, monitor engagement, and maintain a steady flow of fresh content. Conduct social listening to gather insights on audience preferences, industry trends, and competitor activities to inform content creation and campaign adjustments. Implement social media marketing campaigns utilizing Facebook Advertising and other paid promotion tools to expand reach and boost engagement. Monitor digital marketing performance through Google Analytics, Web Analytics, and marketing online analytics to assess campaign effectiveness and identify areas for improvement. Engage with followers through social media communication, relationship management, and community building efforts while maintaining a positive brand voice. Collaborate with the public relations team to align messaging strategies and enhance brand reputation through media outreach and influencer partnerships. Track social media analytics and media performance analytics regularly to optimize content strategies and improve overall social media marketing efforts. Stay updated on the latest trends in digital marketing performance monitoring, keyword research, SEO practices, and social media platforms to keep our strategies innovative. Qualifications Proven experience in content creation, graphic design (Adobe Photoshop, Adobe Illustrator), video editing, photography, and media editing tools. Strong understanding of social media platforms' algorithms, features, and best practices for content marketing. Proficiency in social listening tools like Hootsuite or Buffer for monitoring brand mentions and industry trends. Knowledge of SEO principles, Google Analytics, web analytics tools, and marketing analytics for data-driven decision making. Experience managing paid advertising campaigns on Facebook Advertising or similar platforms. Excellent writing skills with an eye for proofreading to ensure clear, engaging messaging aligned with branding guidelines. Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment. Strong relationship management skills with the ability to collaborate effectively across teams including public relations and marketing online analytics specialists. Join us as we craft captivating stories that connect brands with audiences! This is your chance to make a real impact through innovative content creation combined with strategic brand management—powered by your creativity and analytical expertise!

Pay:

$50,126.90 - $60,367.88 per year

Benefits:

Flexible schedule

Work Location:

In person