Position Description:

We're looking for an experienced Art Director / Producer, Social Media who lives and breathes social media and understands what makes creative stand out in the feed. This is a hybrid creative and production role for someone who can develop original social concepts, identify strong creative hooks, and bring those ideas to life through hands on content production. The right person is equally comfortable pitching a smart TikTok or Instagram concept, building the visual approach, directing a shoot, and picking up an iPhone or camera to capture the content themselves. This person will work closely with a client's in house agency social media team to develop social first creative for a major consumer brand. They should have a strong point of view on what works in social today, understand how brands can participate in culture without feeling forced, and know how to turn audience behavior, trends, and platform conventions into distinctive creative ideas. We're looking for someone beyond straightforward content execution. Strong candidates will demonstrate original thinking, memorable creative hooks, visual storytelling, and the ability to take an idea from concept through final content. This is a full time role located at a client site in Atlanta, GA. A hybrid working model is acceptable. This role is located at a client site in Atlanta, GA. A hybrid working model is acceptable. Competencies, Years of experience, Proficiency level Social Creative Concepting, 5, Expert Art Direction, 5, Expert Social Content Production, 5, Expert Tik Tok, Instagram, Short Form Video, 5, Expert Hands on photo & video capture, 5, Very Good Creative Collaboration and Brief Response, 5,

Expert Minimum Education Required:

Bachelors Degree Other Information:

CGI is required by law in some jurisdictions to include a reasonable estimate of the compensation range for this role. The determination of this range includes various factors not limited to skill set, level, experience, relevant training, and licensure and certifications. To support the ability to reward for merit based performance, CGI typically does not hire individuals at or near the top of the range for their role. Compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range for this role in the U.S. is $79,600.00 $159,300.00. CGI's benefits are offered to eligible professionals on their first day of employment to include: . Competitive compensation . Comprehensive insurance options . Matching contributions through the 401(k) plan and the share purchase plan . Paid time off for vacation, holidays, and sick time . Paid parental leave . Learning opportunities and tuition assistance . Wellness and Well-being programs Your future duties and responsibilities: Social Creative Concepting . Develop original, social first creative concepts, hooks, content series, and visual approaches for TikTok, Instagram, YouTube, and other relevant social platforms. . Translate briefs, audience insights, cultural moments, and business objectives into ideas that are distinctive, engaging, and built specifically for social. . Bring a strong creative point of view to briefs rather than simply executing against predetermined concepts. . Develop strong opening hooks and visual concepts designed to capture attention quickly and encourage viewers to watch, engage, comment, or share. . Identify opportunities to use trends, creator behaviors, platform conventions, memes, formats, and cultural moments in ways that feel natural and appropriate for the brand. . Present and articulate creative concepts clearly to creative partners, marketers, channel teams, and stakeholders. Art Direction & Visual Storytelling . Define the visual approach for social content, including composition, pacing, framing, shot style, talent direction, locations, props, wardrobe, graphics, and overall look and feel. . Create social content that feels native to the platform while maintaining a strong and recognizable brand identity. . Develop visual treatments, references, storyboards, shot lists, and other creative materials needed to bring ideas to life. . Direct talent and other production partners during shoots while maintaining an agile, social first production style. . Understand when content should feel highly polished and when a more immediate, creator led or lo fi approach will perform better. Hands On Social Production . Plan and execute social first photo and video shoots from concept through capture. . Personally shoot high quality social content using iPhones, cameras, and other lightweight production tools as appropriate to the idea. . Produce short form video and photography optimized for TikTok, Instagram Reels, Stories, YouTube Shorts, and other social formats. . Move comfortably between planned productions and fast turn social content that needs to be conceived and created quickly. . Manage production details including locations, props, talent, schedules, shot lists, and other shoot requirements. . Capture multiple creative variations and executions that allow the team to test different hooks, openings, visual approaches, and formats. Editing & Content Development . Edit or closely shape short form social content from raw footage through final execution. . Make strong creative decisions around pacing, cuts, music, sound, text overlays, captions, graphics, and platform specific conventions. . Develop multiple versions or iterations of content based on platform needs, audience response, creative feedback, and performance learnings. . Ensure final assets are polished, brand right, technically accurate, and ready for publishing. Collaboration . Work closely with the client's in house agency social media team, including copywriters, designers, strategists, channel owners, marketers, and other creative partners. . Collaborate with copywriters to develop strong social concepts where the visual idea and verbal hook work together. . Incorporate creative feedback, performance learnings, legal requirements, and brand standards without losing the strength of the original idea. . Manage multiple assignments at once while maintaining creative quality and meeting production timelines. . Stay highly engaged with social platforms, emerging creators, visual trends, content formats, and changing audience behaviors. Required qualifications to be successful in this role: . 5+ years of experience in art direction, social content creation, creative production, or a related creative role, with significant experience developing work specifically for social media. . Experience creating social content for consumer facing brands and/or retail organizations is required. . A strong portfolio demonstrating original social concepts, creative hooks, visual storytelling, and hands on content production. . Demonstrated ability to originate creative ideas, not just execute against existing concepts or briefs. . Strong understanding of what makes an effective social hook, including the ability to develop compelling openings, visual devices, storytelling structures, and creative concepts designed to capture attention quickly. . Hands on experience shooting social content with an iPhone as well as professional or prosumer photo and video equipment. . Strong working knowledge of TikTok, Instagram, YouTube, and emerging social platforms, including their formats, creative conventions, audience behaviors, visual language, and trends. . Experience art directing and producing short form video and photography from concept through final delivery. . Strong visual eye with demonstrated skills in composition, framing, lighting, movement, pacing, and social first storytelling. . Experience with short form video editing and a strong understanding of music, sound, captions, graphic overlays, pacing, and platform native editing conventions. . Ability to move quickly from idea to execution and work effectively in a fast paced, iterative social environment. . Strong cultural awareness and judgment, with the ability to determine which trends, conversations, and creative behaviors are appropriate for a brand to participate in. . Strong communication, presentation, collaboration, organization, and follow through skills. . Experience working within an advertising agency, in house agency, social agency, content studio, or similarly fast paced creative environment is a plus. #LI-JL5

Skills:

Social media marketing Social media monitoring Video Communications What you can expect from us: Together, as owners, let's turn meaningful insights into action. Life at CGI is rooted in ownership, teamwork, respect and belonging. Here, you'll reach your full potential because… You are invited to be an owner from day 1 as we work together to bring our Dream to life. That's why we call ourselves CGI Partners rather than employees. We benefit from our collective success and actively shape our company's strategy and direction. Your work creates value. You'll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise. You'll shape your career by joining a company built to grow and last. You'll be supported by leaders who care about your health and well-being and provide you with opportunities to deepen your skills and broaden your horizons. Come join our team—one of the largest IT and business consulting services firms in the world. Qualified applicants will receive consideration for employment without regard to their race, ethnicity, ancestry, color, sex, religion, creed, age, national origin, citizenship status, disability, pregnancy, medical condition, military and veteran status, marital status, sexual orientation or perceived sexual orientation, gender, gender identity, and gender expression, familial status or responsibilities, reproductive health decisions, political affiliation, genetic information, height, weight, or any other legally protected status or characteristics to the extent required by applicable federal, state, and/or local laws where we do business. CGI provides reasonable accommodations to qualified individuals with disabilities. If you need an accommodation to apply for a job in the U.S., please email the CGI U.S. Employment Compliance mailbox at . You will need to reference the Position ID of the position in which you are interested. Your message will be routed to the appropriate recruiter who will assist you. Please note, this email address is only to be used for those individuals who need an accommodation to apply for a job. Emails for any other reason or those that do not include a Position ID will not be returned. We make it easy to translate military experience and skills! Click to be directed to our site that is dedicated to veterans and transitioning service members. All CGI offers of employment in the U.S. are contingent upon the ability to successfully complete a background investigation. Background investigation components can vary dependent upon specific assignment and/or level of US government security clearance held. Dependent upon role and/or federal government security clearance requirements, and in accordance with applicable laws, some background investigations may include a credit check. CGI will consider for employment qualified applicants with arrests and conviction records in accordance with all local regulations and ordinances. CGI will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with CGI's legal duty to furnish information.