Social Media Manager & Content Creator Kettlemans Bagels - 3.1 Bridgewater, NJ Job Details Part-time | Full-time $35,000 - $50,000 a year 1 day ago Benefits Paid time off Employee discount Flexible schedule Qualifications Community management Data-driven problem-solving TikTok Facebook Marketing analytics Instagram Full Job Description Job Summary We are seeking a dynamic and innovative Social Media Manager & Content Creator to elevate our brand's digital presence across multiple platforms. In this role, you will craft compelling content, develop engaging social media strategies, and analyze performance metrics to maximize our online impact. Your creativity and strategic mindset will drive brand awareness, foster community engagement, and support our overall marketing goals. This paid position offers an exciting opportunity to influence how our brand connects with audiences worldwide through vibrant storytelling and data-driven insights. Responsibilities Develop and execute comprehensive social media strategies tailored to various platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. Create high-quality, engaging content including graphics, videos, photography, and written posts that align with brand voice and marketing objectives. Manage daily social media activities using tools like Hootsuite or Buffer to schedule posts, monitor engagement, and respond to audience interactions promptly. Utilize media editing tools such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to produce visually appealing content that captures attention. Conduct social listening to monitor brand reputation, industry trends, and competitor activity; leverage insights for content optimization. Implement SEO best practices and keyword research to enhance content visibility across digital channels. Analyze social media analytics and marketing performance data using Google Analytics and other analytics platforms; prepare reports to inform future campaigns. Oversee paid advertising campaigns on Facebook Advertising and other social media ad platforms to increase reach and engagement. Maintain consistent branding across all digital channels while fostering positive relationships with followers and partners through effective communication. Collaborate with cross-functional teams including marketing, PR, and design to ensure cohesive messaging and campaign execution. Experience Proven experience in social media management with a strong portfolio of successful campaigns across multiple platforms. Demonstrated expertise in content creation including graphic design, video editing, photography, and copywriting. Familiarity with social media management tools such as Hootsuite or Buffer for scheduling and analytics tracking. Knowledge of SEO principles, digital marketing analytics, web analytics tools like Google Analytics, and marketing online analytics. Experience in media editing software including Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite or similar tools. Strong understanding of social listening techniques and social media communication best practices. Ability to analyze data effectively to optimize content strategy and measure campaign performance. Excellent relationship management skills with the ability to engage diverse audiences positively. Join us as a Social Media Manager & Content Creator if you're passionate about storytelling through digital channels! Bring your creativity, strategic thinking, and enthusiasm for digital marketing performance monitoring to help shape our vibrant online community while advancing your career in a fast-paced environment dedicated to innovation!

Pay:

$35,000.00 - $50,000.00 per year

Benefits:

Employee discount Flexible schedule Paid time off

Work Location:

Hybrid remote in Bridgewater, NJ 08807