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First Class Real Estate

Administrative Assistant & Social Media / Content Manager

Entry-Level JobVerifiedNo experience needed

Career Insights for Digital Content Manager

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What they do

A Digital Content Manager oversees the content that appears on a website or social media channels. Manages a team of content producers and assign projects and tasks related to production of digital content.

$87,686 / year median in Tennessee

-4% projected decline

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Job Description

Administrative Assistant & Social Media /
Content Manager Location:
Lebanon, Tennessee /
Middle Tennessee Industry:
Real Estate Position Type:
Part time trial period to go
Full Time Company:
First Class Real Estate by Keller Williams About the Position We are looking for a highly organized, creative, tech-savvy Administrative Assistant & Social Media / Content Manager to help support a fast-paced real estate business in Middle Tennessee. This is not a traditional administrative position. We are looking for someone who can help keep the business organized behind the scenes while also playing an active role in growing our brand online. The ideal candidate is someone who is comfortable switching between administrative tasks, CRM management, social media, content creation, video editing, marketing, and AI-powered tools. If you are organized, creative, proactive, comfortable learning new technology, and love the idea of helping build a recognizable real estate brand, this could be a great fit. Key ResponsibilitiesAdministrative Support Assist with day-to-day administrative tasks and business organization Maintain organized digital files, documents, systems, and workflows Assist with scheduling, follow-up, data entry, and miscellaneous projects Help prepare marketing materials and property information Assist with listing and transaction-related administrative tasks as needed Help maintain checklists, systems, and standard operating procedures Identify opportunities to improve efficiency and organization within the business CRM Management Maintain and organize our real estate CRM Add, update, tag, and categorize contacts Keep client and lead information accurate and up to date Assist with lead follow-up systems and campaigns Manage tasks, reminders, action plans, and database organization Help identify leads or contacts who need follow-up Assist with email campaigns, database marketing, and client communication Experience with Follow Up Boss is a major plus. Social Media Management Help manage our social media presence across platforms including: Instagram Facebook TikTok YouTube LinkedIn Schedule and publish content Write captions and assist with social media copy Research content ideas, trends, hooks, and topics Optimize posts for reach, engagement, and SEO Help monitor comments, messages, and audience engagement Track content performance and identify opportunities for improvement Repurpose content across multiple platforms Content Creation Help develop creative content ideas for our real estate brand Turn ideas, property information, market updates, and scripts into engaging content Create graphics, social media posts, thumbnails, Reel/Short covers, and marketing pieces Assist with property marketing campaigns Create content around listings, real estate education, local communities, investing, and the Middle Tennessee market Help maintain a consistent brand appearance across all platforms Experience with Canva is strongly preferred. Video Editing Edit short-form videos for Instagram Reels, TikTok, Facebook Reels, and YouTube Shorts Add captions, text overlays, transitions, graphics, B-roll, photos, sound effects, and other engaging elements Turn raw video footage into polished, attention-grabbing social media content Edit longer-form YouTube videos when needed Create multiple pieces of content from one recording Understand pacing, hooks, retention, and modern short-form video styles Experience with CapCut, Adobe Premiere Pro, Final Cut Pro, Descript, or similar editing software is preferred. AI & Technology We actively use AI and technology throughout our business, so this person must be comfortable learning and using AI tools.
Responsibilities may include:
Using ChatGPT and other AI platforms to assist with content creation Creating captions, scripts, emails, marketing materials, and content ideas with AI Using AI to improve administrative workflows Helping research and implement new AI tools Building repeatable prompts and processes Exploring automation opportunities Staying current on new technology that could improve productivity or marketing You do not need to be an AI expert, but you should be excited about learning how to use it. Ideal Candidate The right person for this role is: Extremely organized Detail-oriented Creative Reliable and dependable Self-motivated Comfortable working independently Able to manage multiple projects at once A strong communicator Tech-savvy Comfortable learning new software Active or knowledgeable about social media Familiar with current social media trends Interested in content creation and digital marketing Comfortable receiving feedback and making adjustments Someone who looks for solutions instead of waiting to be told every next step Most importantly, we are looking for someone who takes ownership of their work . Preferred Skills & Experience Experience with any of the following is a plus: Real estate Administrative support Social media management Content creation Video editing Digital marketing CRM management Follow Up Boss Canva CapCut Chat
GPT / AI
tools YouTube Studio Google Workspace Email marketing SEO Photography or videography Marketing automation Real estate experience is helpful but not required . The right combination of organization, creativity, technology skills, and willingness to learn is more important. What This Role Is NOT This is not a position where you will spend the entire day doing basic data entry or answering phones. This person will become an important part of the operation and will help manage both the administrative side of the business and the growth of our digital brand . There will be structure and recurring responsibilities, but there will also be new projects, new technology, new marketing ideas, and opportunities to help improve the way we operate. What Success Looks Like A successful person in this position will help: Keep the business organized Keep the CRM clean and actionable Ensure leads and clients do not fall through the cracks Increase the consistency and quality of our social media presence Produce more high-quality video and social content Improve our marketing systems Help us use AI and technology more effectively Create systems that make the business run more efficiently Allow the sales team to spend more time working with clients and generating business Why Join Us? You will have the opportunity to work inside a growing real estate business where marketing, content, technology, AI, and systems are a major part of our strategy. This position offers the opportunity to develop skills in: Real estate Digital marketing Social media Content creation Video production Artificial intelligence CRM management Business systems Automation Brand development We are looking for someone who wants more than simply completing a checklist. We want someone who enjoys building, creating, improving, and growing with the business. How to Apply Please submit your resume along with a brief introduction explaining why you think you would be a good fit for this position. If available, please also include examples of: Social media accounts you have managed Videos you have edited Graphics or content you have created Canva designs Other creative or marketing work
Bonus:
Tell us about one AI tool you currently use and how you use it.
Pay:
$15.00 - $18.00 per hour Expected hours: 20.0 per week
Work Location:
In person