Job Overview We are seeking a dynamic and innovative Social Media Manager and Content Creator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, develop engaging social media strategies, and analyze performance metrics to drive brand awareness and audience engagement. Your energetic approach will inspire our community, foster meaningful relationships, and amplify our marketing efforts through creative storytelling and data-driven insights. This paid position offers an exciting opportunity to shape our online voice and make a tangible impact in the digital marketing landscape. Responsibilities Develop and execute comprehensive social media strategies across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok. Create high-quality, engaging content tailored to each platform, utilizing media editing tools such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite. Manage daily social media postings using tools like Hootsuite and Buffer to ensure consistent brand messaging. Monitor social media channels through social listening techniques to gauge audience sentiment and identify trending topics. Analyze social media performance using analytics tools like Google Analytics and platform-specific insights; optimize campaigns based on data-driven findings. Collaborate with cross-functional teams to align content with branding goals, marketing campaigns, and product launches. Engage actively with followers by responding to comments, messages, and inquiries to foster community relationships. Oversee paid advertising campaigns on Facebook Advertising and other platforms to maximize reach and engagement. Conduct keyword research for content optimization and SEO purposes to enhance online visibility. Track digital marketing performance metrics related to social media marketing efforts; prepare reports highlighting key insights for continuous improvement. Experience Proven experience in social media management and content creation within a fast-paced environment. Strong proficiency with media editing software such as Adobe Photoshop, Adobe Illustrator, and video editing tools. Demonstrated ability to develop creative content that resonates with diverse audiences across multiple platforms. Experience using social media management tools like Hootsuite or Buffer for scheduling and analytics. Knowledge of digital marketing performance monitoring techniques including Google Analytics and web analytics tools. Familiarity with social listening tools and techniques for trend analysis and audience engagement insights. Background in branding, public relations, or marketing online analytics is highly desirable. Excellent communication skills with the ability to proofread content for clarity and accuracy. Ability to manage multiple projects simultaneously while maintaining attention to detail in a collaborative environment. Join us as we harness the power of digital storytelling! Bring your passion for creativity, analytics expertise, and enthusiasm for building vibrant online communities to this exciting role—where your ideas will shape our brand's future!

Pay:

$55,000.00 - $65,000.00 per year

Work Location:

In person