This role is designed to assume primary ownership of the VandalStore?s marketing calendar and execution, reducing the routine marketing workload carried by store leadership and ensuring consistent, timely and high-quality delivery across channels. The assistant director collaborates on major seasonal initiatives and high-visibility promotions while independently directing most day-to-day retail and e-commerce marketing activity, supported by interns and junior marketing staff.

Duties may include:

Project management Relationship building Integrated campaign planning Signage and visual messaging Email and social marketing Paid and organic digital performance, and SEO Maintaining/creating web content Licensing coordination Support for events and promotions Other duties as assigned