Digital Marketing & E-Commerce Manager We're looking for a hands-on Digital Marketing & E-Commerce Manager who can help us take our online presence to the next level. We are a cannabis and CBD related company with multiple retail stores and a CBD brand. Our business operates within the cannabis, CBD, alternative wellness, and counter culture space, so we're looking for someone who is genuinely comfortable working in this world and understands the culture, community, and unique challenges that come with marketing in this industry. We need someone who can bring all of our digital marketing together , from social media and content creation to keeping our websites current, functional, and actually working for the business. This is a great opportunity for someone who likes to wear a lot of hats, take ownership, and see their work make a real difference. What You'll DoWebsite & E-Commerce Keep our websites updated, accurate, fresh, and running smoothly. Add and update products, photos, descriptions, promotions, events, and other website content. Identify website problems and either fix them or coordinate with the appropriate developer/vendor to get them fixed. Improve the customer experience and make it easier for people to find what they're looking for. Help improve SEO, website traffic, and online conversions. Track website performance and identify opportunities for improvement. Social Media & Content Manage social media for our retail stores and Organabus brand. Create and maintain a consistent content calendar. Create engaging posts, graphics, photos, Reels/short-form videos, Stories, and other content. Capture content in our stores and at events when needed. Keep our brands current, relevant, authentic, and engaging. Respond to comments and messages and help build our online community. Identify trends and find creative ways to turn them into content that fits our brands. Develop content that feels authentic to the cannabis, CBD, alternative wellness, and counter-culture communities rather than generic corporate marketing. Marketing Develop and execute digital marketing campaigns. Help promote products, events, promotions, new locations, and special projects. Coordinate email marketing, online promotions, and other digital campaigns. Assist with digital advertising where permitted by applicable platform policies and laws. Monitor analytics and use the data to determine what's working and what needs to change. Help maintain a consistent brand voice and visual identity across all platforms. Stay informed about changing social media and digital advertising policies that affect cannabis and CBD-related businesses. The Person We're Looking For We're looking for someone who is creative AND technically capable . You don't need to know everything on day one, but you should be the kind of person who can look at a website, social media account, or marketing problem and say: "Let me figure it out." Industry Fit Matters We are a cannabis/CBD and counter-culture business , and we want someone who is comfortable with that environment. You don't necessarily need to have worked in the cannabis industry before, but you should: Be comfortable working with cannabis and CBD-related brands and products. Understand and respect cannabis and counter-culture communities. Be comfortable creating content that is authentic, creative, and sometimes unconventional. Understand that cannabis marketing has unique platform restrictions and regulatory considerations. Be able to represent our brands professionally without trying to turn them into a traditional corporate brand. Have an open-minded, nonjudgmental attitude toward our customers, products, culture, and community. The ideal candidate has experience with: Website management and content updates E-commerce platforms such as Shopify, WordPress, or similar Instagram, Facebook, TikTok and other social platforms Canva or Adobe Creative Suite Photography and short-form video Social media scheduling and content planning SEO and website optimization Google Analytics and/or similar analytics tools Email marketing Digital advertising and platform-specific advertising restrictions Copywriting and creating marketing content Managing multiple brands or locations is a plus Cannabis, CBD, hemp, alternative wellness, lifestyle, retail, or other counter-culture industries is a plus We care less about having a perfect résumé and more about finding someone who is: A self-starter Creative and energetic Organized and dependable Comfortable working independently A strong communicator Detail-oriented Curious and willing to learn Comfortable troubleshooting technology Able to manage multiple projects at once Not afraid to get into the weeds and actually do the work Comfortable working in a cannabis/CBD and counter-culture environment Able to balance creativity with professionalism and compliance This Is a Hands-On Position We are not looking for someone who only wants to make a marketing plan and hand it off to someone else. We need someone who can execute . One day you may be updating a website. The next day you may be photographing products, creating an Instagram Reel, fixing a product listing, launching a promotion, updating a landing page, checking analytics, or figuring out why something on the website isn't working. Because we're in the cannabis/CBD space, you'll also need to be comfortable navigating the fact that some mainstream advertising platforms have restrictions around cannabis-related content. If you enjoy having that kind of variety and solving problems as they come up, you'll probably love this job. Why Join Us? You'll have the opportunity to make a visible impact across multiple brands and locations. You'll have significant ownership over our digital presence and the ability to bring new ideas to the table. This isn't a position where you're simply following a marketing calendar someone else created. We want your ideas. If you are a digital marketing problem-solver who can combine creativity, technology, social media, e-commerce, and execution and you're comfortable in the cannabis and counter-culture world, we'd love to hear from you. A portfolio is strongly encouraged . Show us websites you've worked on, social media accounts you've managed, graphics you've created, videos you've produced, campaigns you've run, or other examples that demonstrate what you can do.

Job Type:

Full-time Pay:

From $15.00 per hour

Benefits:

Flexible schedule Health insurance Paid time off Ability to

Relocate:

Albuquerque, NM 87110: Relocate before starting work (Required)

Work Location:

In person