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Associate, Digital Activation
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Based on Illinois data
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What they do
A Digital Marketing Analyst assists in developing and implementing marketing strategies to attract customers to company website, online presence and promote online products or services. Analyzes online statistics and identifies areas to optimize online marketing performance.
$88,047 / year median in Illinois
-5% projected decline
Job Description
Associate, Digital Activation at OMD Associate, Digital Activation at OMD in Berkeley, Illinois Posted in about 16 hours ago.
Type:
full-time
About OMD:
We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world's largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities. We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections. Associate, Digital Activation As an entry-level role, the Associate plays a key role in executing campaigns across direct and programmatic buying. Ensuring that pacing, performance and the Digital Activation Process is activated correctly across the area of responsibility is the primary focus of this job. Responsibilities Ensure the implementation of the Digital Planning Process across programmatic buying. Work with Strategy team to understand goals, address client needs, and communicate results and insights back to clients Direct billing and reconciliation process for programmatic. Attend learning & development training classes including but not limited to: digital and offline media concepts, visualization, presentation skills, tool trainings, Attend internal and external (publisher) meetings and presentations. Qualifications Interest in the principles of advertising, marketing and media Bachelor's degree, ideally in Marketing or Communications Analytical thinking with competency in mathematical concepts Works well in a team environment Proficient in Microsoft Office, particularly Excel and PPT Ability to learn media tools and software Ability to write clearly and concisely, as well as communicate and interact professionally