3+ years of experience in digital marketing analytics, marketing operations, conversion tracking, paid media analytics or a related role.
Strong hands-on experience with Google Tag Manager (GTM), Google Analytics (GA4) and conversion tracking implementation across major advertising platforms.
Experience configuring and troubleshooting conversion tracking within Google Ads, Microsoft Advertising, Meta Ads and LinkedIn Ads.
Experience with CallRail, Salesforce, HubSpot and offline conversion tracking implementations.
Experience configuring and supporting integrations between websites, CRMs, advertising platforms and third-party systems, including Zapier.
Strong understanding of attribution models, conversion tracking methodologies, tracking code implementation and marketing measurement best practices.
Strong understanding of browser developer tools, tag debugging platforms and platform diagnostics for testing, troubleshooting and validating tracking implementations.
Ability to troubleshoot JavaScript-related tracking and tagging issues; experience writing JavaScript is a plus.
Strong organizational and communication skills, with the ability to manage multiple client implementations and clearly explain technical concepts to internal teams and clients.
Agency experience strongly preferred. Experience with Enhanced Conversions, ecommerce tracking and Google Tag Gateway is a plus.
Hard-working, self-directed, detail-oriented and effective working independently.

Benefits Our highly competitive benefits package includes a 401(k), FSA, paid time off (for vacation, illness and personal time) along with health, dental, vision, short-term disability and long-term disability insurance. About Straight North Straight North is an Internet marketing agency with nearly 100 experts on staff. We're successful and growing, with a steady stream of new clients. Our formula is to hire smart people and turn them loose. We'll listen to you, help you, challenge you, and above all give you every opportunity to grow in your profession.

Pay:

$70,000.00 per year

Benefits:

401(k) 401(k) matching Dental insurance Flexible spending account Health insurance Paid time off Retirement plan Vision insurance

Work Location:

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