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RG
Resources Global Professionals
CRM Solutions Engineer and Marketing Automation Consultant Braze
Career Insights for Marketing Analyst (General)
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Based on Texas data
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What they do
A Marketing Analyst performs research and gathers data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They evaluate data using statistical techniques and software.
$83,925 / year median in Texas
-9% projected decline
Job Description
About This Role KidsStrong is seeking a CRM Solutions Engineer / Marketing Automation Consultant to support the transition from HubSpot to Braze. This consultant will partner directly with business stakeholders to design and implement personalization, segmentation, and automation solutions leveraging a complex parent-child customer data model. The ideal candidate combines hands-on Braze expertise with strong technical skills in Liquid scripting, data structures, and customer journey orchestration. This individual will help solve complex personalization challenges while enabling the internal team to maintain and scale solutions over time. What You Will Work On
- Build and optimize dynamic content, personalization, and customer journeys within Braze.
- Develop Liquid-based solutions that leverage nested parent-child customer profiles and event data.
- Create audience segmentation logic based on customer, child, enrollment, and location attributes.
- Configure and troubleshoot Braze Canvases, Content Blocks, and personalized communications.
- Connect event payloads, customer profiles, and center data to support targeted customer experiences.
- Partner with business stakeholders and implementation partners to resolve technical challenges.
- Support testing, validation, and go-live readiness activities.
- Document solutions and provide knowledge transfer to internal users. What You Will Bring
- Hands-on experience with Braze or comparable marketing automation platforms.
- Experience developing personalization, dynamic content, or templating logic using Liquid or similar templating frameworks such as Jinja2, Twig, Django Templates, Handlebars, Mustache, or related technologies.
- Strong understanding of nested JSON, object-oriented data structures, arrays, and complex relational data models.
- Experience building customer journeys, audience segmentation, and dynamic content solutions.
- Experience with JavaScript, Python, Ruby, or similar programming languages and the ability to work with APIs, integrations, and event-driven architectures.
- Ability to troubleshoot complex data, personalization, and workflow issues.
- Experience translating business requirements into scalable technical solutions.
- Strong communication skills with the ability to explain technical concepts to business users.
Total Rewards include:
Medical, Dental, Vision, Life Insurance, Disability Insurance, 401(k) Savings Plan, Employee Stock Purchase Plan, Professional Development Program, Paid Time Off and Paid Sick Time (in geographies where legally required). What We Do At RGP, we're creating a future where businesses produce their best work without constraints. We've built a global network of over 2,600 experts across four regions, providing a comprehensive suite of solutions across on-demand talent, next-generation consulting, and outsourced services to support organizations at every stage of their growth journey. Trusted by Fortune 100 companies and emerging disruptors alike, we challenge conventional ways of working, drive growth, and pave the way for long-term success through bold innovation and fearless collaboration. Our values guide everything we do and strengthen our commitment to people. By combining smart processes, human-centered design, and advanced technology, we celebrate our team's excellence and ensure we grow together. We believe in the power of continuous learning and development to drive both individual and organizational success. It's time to rethink how work gets done. Dare to Work Differently® withRGP. RGP
is proud to be an Equal Opportunity Employer and committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, national origin, gender, pregnancy, sexual orientation, gender identity, age, physical or mental disability, genetic information, veteran status, or any other legally protected trait and encourage all applicants to apply. Apply Now Similar Jobs Regulatory Reporting New York City, New York, United States Remote Project-Based PeopleSoft Finance Consultant Mexico, DF, Ciudad de México, Mexico Hybrid up to 3 Days Onsite Project-Based Financial Senior Systems Analyst Mexico, DF, Ciudad de México, Mexico Hybrid up to 3 Days Onsite Project-Based Director, Client Development, Washington DC Washington, District of Columbia, United States Hybrid up to 2 Days Onsite Full-Time Senior Accountant Miami, Florida, United States Hybrid up to 3 Days Onsite Project-Based About This Role KidsStrong is seeking a CRM Solutions Engineer / Marketing Automation Consultant to support the transition from HubSpot to Braze. This consultant will partner directly with business stakeholders to design and implement personalization, segmentation, and automation solutions leveraging a complex parent-child customer data model. The ideal candidate combines hands-on Braze expertise with strong technical skills in Liquid scripting, data structures, and customer journey orchestration. This individual will help solve complex personalization challenges while enabling the internal team to maintain and scale solutions over time. What You Will Work On- Build and optimize dynamic content, personalization, and customer journeys within Braze.
- Develop Liquid-based solutions that leverage nested parent-child customer profiles and event data.
- Create audience segmentation logic based on customer, child, enrollment, and location attributes.
- Configure and troubleshoot Braze Canvases, Content Blocks, and personalized communications.
- Connect event payloads, customer profiles, and center data to support targeted customer experiences.
- Partner with business stakeholders and implementation partners to resolve technical challenges.
- Support testing, validation, and go-live readiness activities.
- Document solutions and provide knowledge transfer to internal users. What You Will Bring
- Hands-on experience with Braze or comparable marketing automation platforms.
- Experience developing personalization, dynamic content, or templating logic using Liquid or similar templating frameworks such as Jinja2, Twig, Django Templates, Handlebars, Mustache, or related technologies.
- Strong understanding of nested JSON, object-oriented data structures, arrays, and complex relational data models.
- Experience building customer journeys, audience segmentation, and dynamic content solutions.
- Experience with JavaScript, Python, Ruby, or similar programming languages and the ability to work with APIs, integrations, and event-driven architectures.
- Ability to troubleshoot complex data, personalization, and workflow issues.
- Experience translating business requirements into scalable technical solutions.
- Strong communication skills with the ability to explain technical concepts to business users.