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Confidential
Marketing Associate
Career Insights for Marketing Assistant / Associate
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Based on Florida data
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What they do
A Marketing Assistant or Associate coordinates marketing and advertising activities for a company. Works to promote a company image and assists with developing and implementing marketing strategies. Interacts with customers and vendors, selects advertising outlets, organizes materials and logistics for trade events or conferences.
$53,973 / year median in Florida
+6% projected growth
Job Description
Corporate Holding Company seeks in-person Marketing and Advertising Coordinator.
TITLE:
Marketing and Advertising CoordinatorREQUIREMENT
This position is NOT remote.OVERVIEW
Corporate Holding Company seeks qualified individual to develop and coordinate marketing for all aspects of the companies' business lines, including creative content and social media. Individual will be responsible for developing, planning, and executing various marketing programs and advertising initiatives that strengthen the organization's growth goals and brand recognition.SPECIFIC DUTIES
Set and achieve strategic goals related to social media metrics, advertising, and marketing campaign initiatives Create daily social media content Generate printed marketing materials, design print ads and flyers Manage and update company websites Maximize website performance, track keyword rankings, and implement SEO strategies Support Sales in new business development initiatives Develop and track to budget marketing expenditures Support company's brand image as required by company standards Attend industry networking events Coordinate with any third-party vendors for website and social media Effectively use Adobe Photoshop, InDesign, WordPress, Canva, Later.com, Constant Contacts, and Microsoft Office 365 Suite Work with digital platforms such as Instagram, Facebook, Pinterest, YouTube, LinkedIn and emerging platforms, to grow the customer base and brandQUALIFICATIONS
Bachelor's degree in business, marketing, communications, or related field, or minimum of 3 years experience in a related position preferred Graphic design, marketing and/or communications background preferred Self-motivation and the ability to quickly follow through on tasks Deep understanding of online marketing and copy writing Strong communication skills, exceptional writing and editing skillsMISCELLANEOUS
- The qualification requirements, and work environment characteristics described in this job description are representative of those that must be met by an employee to successfully perform the essential duties and responsibilities of this job.
- This job description in no way states or implies that the essential duties described are the only responsibilities. The employee is required to follow any other instruction and to perform any other work duties at the request of the supervisor or other management personnel
- This is a full-time position in the office.