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Associate Brand & Project Marketing Manager
Job Description
Our client is currently seeking a Associate Brand & Project Marketing Manager Associate Brand & Project Marketing Manager-3x per week in Easton, PA. Easton, PA About the Role We're looking for an Associate Brand & Project Marketing Manager to support and manage assigned product segments. You'll collaborate across teams to develop and execute marketing strategies that drive growth, sustainability, and profitability. This role combines strategic planning with hands-on execution, making it ideal for someone who thrives in cross-functional environments. What You'll Do Strategic planning : Contribute to global platform strategies with detailed tactical plans. Program execution : Launch new products, manage pricing, packaging, promotions, and retail programs. Market insights : Collect and analyze competitive data, market share, and category trends. Research support : Conduct secondary research and leverage syndicated data to guide recommendations. Product commercialization : Drive new product development, packaging, and activation to meet financial goals. Budget management : Support planning and tracking of marketing budgets. Cross-functional leadership : Partner with sales, operations, and global teams to ensure flawless execution. Account support : Provide input for U.S. and international account programs and promotions. Minimum Qualifications Bachelor's degree in Business, Marketing, or related field (MBA preferred). 2+ years of marketing experience, ideally in CPG toys, or consumer products. Strong track record of delivering business results. Proficiency in MS Office (Word, Excel, PowerPoint). Excellent organizational skills with ability to manage multiple projects. Strong communication and presentation skills; proven ability to lead cross-functional teams. Analytical, resourceful, and results-driven mindset.