$650,00 - $80,000 annually About Audicon Audicon develops and sells nearly invisible OTC hearing aids under the Ceretone brand, directly to consumers. We're a small, fast-moving growth team, and video creative is one of our biggest drivers of traffic and conversion. The Role You will own the full customer lifecycle in email and
SMS:
from the first welcome message to repeat purchase. Your two north-star metrics are conversion rate and customer lifetime value.
This is a hands-on role:
you write, build, launch, and measure your own work. What You'll Own Welcome and post-purchase flows in email and SMS Ongoing campaign calendar (promos, education, product launches) Segmentation strategy and list health Our eartip subscription program: signups, retention, churn prevention Cross-sell and upsell programs across our product line Reactivation and win-back of lapsed customers Who You Are Analytical first. You design A/B tests properly, measure by cohort, and change your mind based on data, not opinion You build clean, well-structured emails in Klaviyo yourself, no designer needed You understand customer and marketing psychology: why people open, click, buy, and come back. Bonus if you can apply this to an older demographic You have 2+ years running lifecycle or CRM marketing for an e-commerce or DTC brand You write clear, persuasive copy in plain English Nice to Have Experience with subscription or replenishment products Background in health, medical devices, or products for 50+ audiences
Pay:
$65,000.00 - $80,000.00 per year
Benefits:
401(k) Employee discount Flexible schedule Health insurance Paid time off Parental leave Retirement plan