Growth Marketing Manager Tencent - 4.3 Palo Alto, CA Job Details Full-time $80,000 - $140,000 a year 7 hours ago Qualifications Growing experience Product marketing Analysis skills Google Search Console Marketing analytics
Full Job Description Growth Marketing Manager Location:
Palo Alto, CA Job Type:
Full-time, On-site Salary:
$80,000-$120,000 per year About the Role We're looking for a hands-on Growth Marketing Manager to join our team in Palo Alto and help drive user acquisition and growth for our products in the U.S. market. This is not a traditional marketing role focused only on brand awareness or social media. You'll be expected to identify growth opportunities, test new channels, execute campaigns, analyze performance, and continuously improve how we acquire and convert users. You'll work closely with product and engineering teams and have significant ownership over growth initiatives from idea to execution. What You'll Do Own and execute user acquisition and growth initiatives across multiple channels. Identify new growth opportunities through market, competitor, keyword, and user research. Develop and execute SEO strategies, including keyword research, landing pages, content strategy, programmatic SEO, and conversion optimization. Plan and execute content and distribution strategies across channels such as Google, Reddit, Product Hunt, X, LinkedIn, communities, and other relevant platforms. Experiment with new organic and paid acquisition channels and evaluate their effectiveness. Build and optimize landing pages and marketing funnels to improve visitor-to-signup and signup-to-active-user conversion. Work closely with product and engineering teams to turn user insights into growth experiments. Analyze acquisition, activation, conversion, retention, CAC, and other key growth metrics. Conduct competitor and market research to identify emerging opportunities and positioning angles. Design and run growth experiments with clear hypotheses, success metrics, and post-experiment analysis. Help develop go-to-market strategies for new products and features. Build repeatable and scalable growth processes rather than relying solely on paid acquisition. What We're Looking For 2+ years of experience in growth marketing, digital marketing, user acquisition, or a related role. Experience working with SaaS, AI, technology products, startups, or other digital products is strongly preferred. Strong understanding of growth funnels and user acquisition. Hands-on experience with SEO, content marketing, performance marketing, community growth, or other acquisition channels. Comfortable using data to evaluate marketing performance and make decisions. Ability to independently identify problems, propose solutions, and execute experiments. Strong research and analytical skills. Excellent written and verbal communication skills. Comfortable working in a fast-moving startup environment with a high degree of ownership. Able to work on-site in Palo Alto, California. Nice to Have Experience growing an early-stage SaaS or AI product. Experience with Product Hunt launches, Reddit, developer communities, creator/KOL partnerships, or affiliate marketing. Familiarity with tools such as Google Analytics, Google Search Console, Ahrefs, Semrush, Mixpanel, Amplitude, or similar platforms. Experience building or optimizing landing pages. Familiarity with
CRO, A/B
testing, lifecycle marketing, or product-led growth. Experience marketing products to U.S. users. What Success Looks Like In this role, success means more than increasing traffic or impressions. You'll be expected to help us: Acquire qualified users through scalable channels. Improve signup and activation conversion. Discover new repeatable growth channels. Turn experiments into sustainable acquisition strategies. Build a stronger understanding of our users, competitors, and market. Contribute directly to measurable product and revenue growth. Who You'll Work With You'll work closely with the founders, product team, engineering team, and other members of the growth and marketing organization. Because this is a relatively lean team, you'll have direct visibility into product decisions and the opportunity to influence both go-to-market strategy and product growth. Compensation $80,000-$120,000 per year Final compensation will depend on experience, skills, and overall fit for the role. Work Location This is a full-time, on-site position in Palo Alto, California . Candidates should be able to reliably commute to Palo Alto or relocate before starting the position. How to Apply Please submit your resume along with a short introduction about your previous growth experience. We're especially interested in hearing about: A product or company you helped grow. A growth experiment you personally designed and executed. The acquisition channels you have the most hands-on experience with. A growth initiative that did not work and what you learned from it. We value people who can think strategically but are equally comfortable executing the work themselves.