Senior Manager, Brand Strategy and Growth
Job
EchoStar
Littleton, CO (In Person)
$133,705 Salary, Full-Time
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Job Description
- Company Summary
- EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products. Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.
- Department Summary
- Our marketing and advertising teams bring a unique blend of skills to tell the DISH and Sling story. Whether coordinating high-level messaging for the C-suite, interacting with journalists to drive breaking news or launching a campaign around our latest innovation, our team lends their voice to the future of communication.
- Job Duties and Responsibilities
- Candidates must be willing to participate in at least one in-person interview.
- This role leads the strategic marketing and growth initiatives for the Boost Mobile brand, focusing on developing comprehensive strategies that drive brand awareness and customer engagement.
- What Success Looks Like (Objectives)
- + Develop and lead strategic brand initiatives that align with long-term business goals and aggressive growth objectives across the partner ecosystem + Conduct intensive market analysis and competitive research to inform strategic pivots and identify emerging opportunities for brand expansion + Implement innovative marketing strategies designed to drive brand awareness and customer acquisition while refining tactics based on consumer behavior trends + Oversee the end-to-end execution of marketing campaigns, directing everything from creative development and planning to deployment and rigorous performance tracking + Build and maintain influential relationships with internal stakeholders and external partners to ensure cohesive marketing efforts and shared growth targets + Translate complex marketing metrics and customer feedback into actionable growth strategies that enhance the overall brand experience + Integrate AI-driven sentiment analysis and predictive market modeling to refine brand positioning and ensure campaign resonance with target demographics •Skills, Experience and Requirements•Core Skills and Competencies (What you'll bring)•+ Critical experience in brand marketing with a focus on driving measurable growth and delivering results within fast-paced, results-oriented environments + Proven capability to develop and execute successful marketing strategies + Advanced analytical skills with a demonstrated ability to leverage complex data sets for strategic decision-making and continuous improvement + Exceptional communication and collaboration skills used to influence internal teams and present growth opportunities to senior management + Demonstrated mastery in managing creative agencies and overseeing the development of high-quality, innovative content that aligns with brand voice + Proficiency in AI literacy and application to streamline creative brainstorming, automate performance reporting, and map consumer journey trends •Additional Qualifications•+ CPG (Consumer Packaged Goods) experience is strongly preferred •Minimum Requirements•+ •
Minimum Education:
- Bachelor's degree in Marketing, Business, or a related field (MBA preferred) +
Minimum Experience:
- 8+ years of experience in a brand marketing role with a focus on driving growth +
Required Technical Skills:
- Must have experience with: + Full-funnel brand strategy and campaign management + Creative agency and vendor management + Marketing data analytics and consumer insight translation Visa sponsorship not available for this role
- Salary Ranges
Compensation:
$110,110.00/Year - $157,300.00/Year- Benefits
- We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: EchoStar Benefits .
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