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Delaware North

Director of Marketing, Kennedy Space Center

Job Description

The opportunity Delaware North Parks and Resorts is hiring a full-time Director of Marketing to join our team at the Kennedy Space Center in Me r ritt Island, Florida. As the Director of Marketing, you will be onsite and responsible for leading brand and marketing strategies that position Kennedy Space Center Visitor Complex as an i mmersive, experience-driven destination, firmly rooted in NASA's educational, fact-based, and mission-driven foundation . If you are a full-funnel marketer with B2C Customer Acquisition Marketing expertise, have strong leadership skills, and a passion for guest experience , apply to join our team! Pay Minimum -
Anticipated Maximum Base Salary:
$104,100 - $140,500 / year In addition to base salary, we offer an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. The advertised pay range represents what we believe at the time of this job posting, that we would be willing to pay for this position. Only in special circumstances, where a candidate has education, training, or experience that far exceeds the requirements for the position, would we consider paying higher than the stated range. Information on our comprehensive benefits package can be found at https://careers.delawarenorth.com/benefits/ . What we offer At Delaware North, we care about our team members' personal and professional journeys. These are just some of the benefits we offer: Medical, dental, and vision insurance 401(k) with up to 4% company match Annual performance bonus based on level, as well as individual, company, and location performance Paid vacation days and holidays Paid parental bonding leave Tuition and/or professional certification reimbursement Generous friends-and-family discounts at many of our hotels and resorts What will you do? Partner with executive leadership to ensure marketing strategies directly support revenue growth, attendance goals, and long‑term business priorities Develop and oversee integrated campaigns across advertising, media, partnerships, digital, social, and content to drive visitation and strengthen brand presence Lead brand and marketing strategies that position KSCVC as both an immersive entertainment destination and an educational attraction. Lead digital initiatives across website, SEO, SEM, email, paid media, and social platforms to generate ticket sales, group bookings, and repeat visitation Oversee content creation that builds emotional connection, inspires curiosity, and deepens brand loyalty, supported by clear analytics and ROI measurement Lead and mentor a cross‑functional marketing team while managing agencies, budget priorities, KPIs, and executive reporting to meet revenue and attendance targets More about you Bachelor's degree in marketing, c ommunications, b usiness, or related field required ; m aster's degree preferred Minimum of 8 years of progressive marketing leadership experience in attractions, hospitality, entertainment, tourism, or related industries Strong expertise in digital marketing, content strategy, social media, public relations , and event promotion Own responsibility for achieving revenue and attendance targets through strategic marketing initiatives. Excellent communication and presentation skills, with the ability to influence executive stakeholders Ability to work nights, weekends, and holiday s as needed Who we are Delaware North is the food and beverage, and retail partner at The Kennedy Space Center Visitor Complex since dating back to 1995. The Kennedy Space Center Visitor Complex is the visitor center at NASA's Kennedy Space Center in Florida. It features exhibits and displays, historic spacecraft and memorabilia, shows, educational camps and programs, two IMAX theaters, and a range of bus tours. Our business is all about people, and that includes you. At Delaware North, you're not just part of a team — you're part of a global legacy: a family-owned company with 100+ years of history behind it. Our operations span the world, offering you unique paths to growth and success. Who says you can't love where you work? With jobs in iconic sports arenas, stunning national parks, exciting casinos, and more, we pride ourselves on giving the world great times in great places. And whether you're interested in restaurants, hotels, sports, gaming, operations, or retail, part-time or full-time, we're invested in helping you achieve your career goals. Together, we're shaping the future of hospitality — come grow with us! Delaware North, along with its subsidiaries, is an equal opportunity employer, showcasing job opportunities and considering applicants for all positions without regard to race, color, religion, sex, gender identity, national origin, age, disability, protected veteran status, sexual orientation, or any other legally protected status.

Benefits

  • Paid Time Off (PTO)
  • 401(k) Plans
  • Bonuses/Stipends
  • Health Insurance

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What they do

A Director of Marketing manages the development and execution of a marketing strategy for a business, organization, particular product or group of products. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.

$144,266 / year median in Florida

+6% projected growth

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