POSITION SUMMARY

The Marketing Content Manager is the creative eye behind everything Zenith publishes. This role decides whether a photo, a post, an ad, or a page looks like Zenith, and gives clear direction when it does not. Outside specialists produce much of the material; this seat sets the standard, reviews what comes back, and keeps every channel looking like one company. This seat blends two skill sets. Half of it is a designer's eye: knowing when something is off and being able to say why. The other half is marketing craft: building a social post start to finish, writing a caption that sounds like Zenith, and knowing what actually lands with the people who hire us. Backgrounds that fit include interior design, staging, photography, and architecture, as well as social, content, and brand marketing. The strongest candidates bring some of both.

PRIMARY ACCOUNTABILITIES

Brand standard

• everything published looks like Zenith, on every channel Social presence
• active and consistent, in a voice that reads as Zenith Creative review
• work is approved or sent back with specific direction, quickly Content pipeline
• job sites get captured and that material reaches publication Current creative
• paid, email, and the website never run stale Visual library
• photography and video stay organized and easy to pull

KEY RESPONSIBILITIES

Creative Direction Review creative from agencies, contractors, and staff, then approve it or send it back with specific notes Set and hold the visual standard: photography style, color, typography, and tone Decide what gets photographed on each project and how it should be shot Serve as the final say on whether something is ready to publish Keep paid, email, social, and the website looking like one company Social and Content Own the organic social calendar and the YouTube channel Build posts start to finish: select the image, write the caption, publish it Keep one consistent voice across captions, email, and the website Move content from job site to published on a predictable cadence Brief photographers and videographers on what each project needs Maintain the photo and video library so anyone can find the right asset Working with Specialists Give clear creative direction to outside vendors and hold them to it Turn reactions into specific, actionable notes a vendor can work from Flag stale creative on any channel before it becomes a problem

QUALIFICATIONS

Required A trained visual eye, demonstrated through a portfolio or body of work Able to articulate why a piece works or does not, in terms someone can act on Hands-on experience running Instagram, Facebook, and YouTube for a brand, publishing on a regular cadence Can build a post start to finish, from image selection through caption to publish Writes short-form copy that sounds like a brand and not a press release Comfortable giving direction and holding a standard with outside vendors Organized enough to run a content calendar without being chased Preferred Background in a visual field (interior design, staging, architecture, photography) or in social, content, or brand marketing Experience in construction, home services, real estate, or another visual industry Familiarity with Canva, Adobe, or comparable tools A sense for what performs on social, not just what looks good Comfort shooting or editing, helpful but not required

CORE VALUES

Excellence | Courage | Positive Mindset | Continuous Improvement | Extreme Ownership | Empathy

MEASURES OF SUCCESS

Published work is consistent, on standard, and recognizably Zenith Social stays active on cadence, with a voice that holds steady across posts Creative reviews turn around fast enough that nothing waits on approval Paid, email, and social always have current creative Job sites are captured on a predictable schedule Anyone can find the right photo or video without asking

HOW WE HIRE FOR THIS ROLE A

creative eye does not show up on a resume. The process includes a portfolio conversation and a short review exercise using real Zenith marketing: which pieces work, which do not, and what should change. Candidates should come ready to have an opinion.

WORKING CONDITIONS

Office-based with regular travel to job sites and client homes Occasional evening or weekend work around project milestones and shoots Able to navigate active construction sites, including stairs and ladders

Pay:

From $65,000.00 per year

Benefits:

401(k) Dental insurance Health insurance Paid time off Vision insurance

Work Location:

In person