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Nebraska State College System

Director - Athletic Marketing

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What they do

A Director of Marketing manages the development and execution of a marketing strategy for a business, organization, particular product or group of products. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.

$183,837 / year median in Nebraska

+1% projected growth

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Job Description

Nature of Work Direct athletic event marketing initiatives, event promotion, and fan engagement. Coordinate and provide support for corporate sponsorship sales and agreements. Assist and provide support for athletic camp promotion and registration. Provide support for athletic ticket sales, sales and campaigns. Examples of Work Performed 1. Develop and implement marketing plans for athletic events. 2. Coordinate with Athletic Director and Associate Athletic Director for External Affairs to provide support and sales of corporate sponsorships and special events. 3. Direct athletic game day promotions and corporate sponsor fulfillment. 4. Coordinate with game management staff on game marketing and promotional activities. 5. Develop and implement athletic event marketing and fan engagement initiatives. 6. Develop season ticket and group ticket sales campaigns and fulfillment. 7. Provide support for ticket sales and operations. 8. Assist with athletic camp administration, promotion, and registration. 9. Support athletic event management. 10. Other duties as assigned. Required Qualifications Bachelor's Degree Preferred Qualifications N/A Physical Demands License and Certification Requirements Other Requirements Criminal Background and DMV Check; valid driver's license Salary Information Competitive, commensurate with qualifications and experience. Attractive and comprehensive benefit package. Annual salary range is $43,888-$46,000.
FTE 1.000 FLSA
Exempt Union Status Non-Union Number of Vacancies 1 Posting Detail Information Posting Number PS1730P Desired Start Date Open Date 09/03/2026 Close Date Open Until Filled Yes Special Instructions to Applicants Wayne State College is seeking a Director- Athletic Marketing. General Information Wayne State College serves as a model of success for regional public higher education. Investments in infrastructure and facilities, expanded academic programs and partnerships, a whole-campus approach to recruitment and retention, and a commitment to strategic planning position the College as a strong member of the Nebraska State College System. More than 4,500 students rely on Wayne State for access to graduate and undergraduate degree programs in more than 130 programs of study each year, a role the College has proudly filled since its founding in 1891.
Our goals are clear:
continually improve retention and graduation rates, provide high-quality academic programs and campus facilities, support workforce and economic development in the region, maintain affordability and access, and manage resources for sustainability. We invite qualified applicants to join us in our important work. EEO Statement The Nebraska State Colleges are equal opportunity institutions and prohibit unlawful discrimination and harassment. Each College has designated an individual to coordinate the Colleges' non-discrimination efforts to comply with regulations implementing Title II of the Americans with Disabilities Act, Titles VI and VII of the Civil Rights Act, Title IX of the Education Amendments of 1972, the Age Discrimination Act of 1975, and Section 504 of the Rehabilitation Act. Inquiries regarding non-discrimination policies and practices may be directed to the Compliance Coordinators assigned at each College and identified on each College website. Veteran Statement This position is subject to Veterans Preference.