A Growing Food Manufacturer located in Northern NJ is hiring for a Head of Trade Marketing leader! We're looking for a resourceful, driven leader to connect Sales, Marketing, Branding, and Operations and turn strategy into impactful retail execution. This role is ideal for a collaborative, detail-oriented leader who thrives in a fast-paced, entrepreneurial environment. You'll drive retail readiness, lead promotional planning, align marketing strategies with retailer needs, and play a key role in bringing new product launches to life. And this is how you'll do it... Go-to-Market Planning & Execution Partner with Marketing to develop and execute annual GTM plans and timelines. Tailor marketing strategies to key customers and channels. Coordinate cross-functional deliverables to ensure readiness for key account meetings. Track GTM milestones and proactively identify execution gaps and risks. Channel Strategy & Portfolio Support the development of channel-specific portfolio strategies. Identify commercial and portfolio gaps and partner with Marketing and Branding to address them. Collaborate with Marketing, Category Management, and Sales Strategy to align brands, formats, and pack configurations to the right channels and customer segments. Partner with Marketing to commercialize new opportunities and close portfolio gaps. Trade Spend & Promotion Management Partner with Sales Operations on forecasting, promotional planning, and optimization. Develop and manage promotional calendars aligned with GTM strategies. Support the adoption and ongoing use of Trade Promotion Management (TPM) tools. Evaluate trade program performance and ROI to drive continuous improvement. Innovation & Launch Execution Lead cross-functional launch readiness across Sales, Marketing, and Branding. Coordinate timelines, specifications, display assets, and customer-specific requirements. Track launch KPIs and support post-launch performance reviews to identify opportunities for improvement.

Experience and Skills:

Bachelor's degree in Marketing, Business, or a related field; MBA preferred. 7+ years of experience in CPG, including 3+ years in Trade Marketing, Sales Strategy, or a related function. Proven experience managing and optimizing trade spend programs. Hands-on experience with Trade Promotion Management (TPM) systems, including implementation and/or ongoing use. Experience supporting new product launches at retail and managing cross-functional launch timelines. Strong proficiency in PowerPoint, Excel, and data analysis tools. Excellent communication, presentation, and cross-functional collaboration skills. Compensation range range is $160k base - $190k base plus bonus and Benefits.

From:

LDK Talent Solutions