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Marketing Designer
Career Insights for Content Marketing Manager
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Scorecard
Based on New York data
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What they do
A Content Marketing Manager manages and creates the content presented by a company to it's customers. Content varies in formats including web pages, social media platforms, blogs, white papers and video. Manages content marketing initiatives to drive traffic, and customer engagement that deliver sales and customer retention. Measure responses to initiatives and tailors future initiatives accordingly.
$127,663 / year median in New York
+7% projected growth
Job Description
About Ladders Ladders builds AI-powered job search products and services that help professionals find better opportunities, stand out to employers, and land more interviews. We are a fast-moving, collaborative team that values ownership, experimentation, and measurable results. The Role We are looking for a Marketing Designer to create compelling, conversion-focused work across paid advertising, email, web, ecommerce, and social channels. This is not a traditional product design role. You will design landing pages, marketing campaigns, lifecycle emails, website promotions, paid media creative, and customer journeys that increase engagement and revenue. The ideal candidate combines strong visual design skills with an understanding of performance marketing, customer behavior, and conversion optimization. Portfolio required. We want to see examples of paid media, landing pages, emails, ecommerce experiences, social creative, and integrated campaigns. \n What You'll Do Design creative for paid social, display, email, web, ecommerce, and organic social. Develop campaign concepts that work across multiple channels and formats. Create and optimize landing pages, promotional experiences, checkout flows, and paywalls. Produce creative variations for A/B testing. Partner with Marketing, Product, Engineering, Analytics, and leadership. Manage projects from concept through launch and iteration. Use performance data and customer insights to improve creative. Success In This Role Looks Like Higher-performing ads, emails, and landing pages. Increased engagement, conversion, and revenue. Faster creative testing and iteration. High-quality work launched quickly. Consistent campaigns across channels. What We're Looking For 5+ years of experience in growth, marketing, digital, or performance design. A strong portfolio showing work across multiple marketing channels. Experience designing ads, landing pages, emails, ecommerce flows, and digital campaigns. Strong visual design, typography, layout, and art direction skills. Understanding of performance marketing and conversion optimization. Experience developing creative for A/B testing. Expertise in Figma and Adobe Creative Suite. Ability to move quickly, manage multiple priorities, and respond well to feedback. Bonus Qualifications Experience with subscription, membership, ecommerce, or consumer brands. Motion graphics or short-form video experience. Familiarity with Meta, Google, TikTok, Reddit, or programmatic advertising. Understanding of responsive email and web design. You'll Thrive Here If You Are comfortable designing an ad, email, landing page, and ecommerce experience. Care about performance as much as aesthetics. Generate multiple ideas and iterate quickly. Take ownership and move work forward. Balance brand quality with business goals. Benefits and Perks Medical, dental, and vision coverage with approximately 83% employer-paid premiums. 20 days of PTO plus company holidays. Home office stipend and gym reimbursement. Company-paid life and disability insurance. Remote-friendly culture Healthcare and dependent care Flexible Spending Accounts. \n Why Join Ladders? You'll help shape the future of AI-powered job search while working directly with company leadership. This is an opportunity to directly influence product strategy, growth, customer experience, and business results. If you enjoy moving quickly, shipping meaningful work, and seeing your ideas have an impact, we'd love to meet you.