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DuPont
Global Marketing Manager Aerospace & Defense Vespel®
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What they do
A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.
$113,367 / year median in Ohio
+4% projected growth
Job Description
At DuPont, our purpose is to empower the world with essential innovations to thrive. We work on things that matter. Whether it's providing clean water to more than a billion people on the planet, producing materials that are essential in everyday technology devices from smartphones to electric vehicles, or protecting workers around the world. Discover the many reasons the world's most talented people are choosing to work at DuPont. Why Join Us | DuPont Careers (https://careers.dupont.com/us/en/whyjoinus) About the role Reporting to the Global Marketing Leader for the Aerospace & Industrials reporting unit, the Global Marketing Manager (GMM), Aerospace & Defense will be responsible for developing and implementing the global strategic marketing plan for the aerospace & defense market segment. This role will also be responsible for the implementation of the strategic plan at the regional level with support from marketing colleagues globally for both the Aerospace & Industrials portfolio of businesses. The strategy will outline the plan for addressing the most challenging wear and friction opportunities, identifying new business models & use cases, while creating a collaborative cross-functional and cross-regional growth mindset throughout the organization. As a global champion of strategic marketing functional competencies, this role will build a deep understanding of global and regional market trends, the competitive landscape, and needs-based customer segmentation across priority markets and adjacencies. This insight will help expand the addressable market and drive share gains by identifying opportunities across adjacent spaces, including space and defense, first-fit and MRO channels, the Vespel, MOLYKOTE, and Multibase portfolios, and applications beyond engines into other aircraft subsystems. The role will also define regional implementation and communication plans in close collaboration with marketing communications and global marketing team members. The GMM will be accountable for the long (5+ year) and mid-term growth of the market segment and for supporting the commercial team with global & regional insights to facilitate accurate demand planning, pricing, and customer targeting at the segment/technology level. The ideal candidate will have relevant market experience, while personally demonstrating a strong external focus and proactively developing close working relationships with key local customers and partners within the aerospace & defense market segments. This role will also offer opportunities to develop & establish priorities in other markets as well. The GMM is expected to develop a global where to play/how to win marketing strategy for the market segment and be able to write formal marketing plans. They will also lead a global market segment team in conjunction with key account managers, application & business developers to align on action plans around innovations, product launches, and application case studies.