Digital Marketing & Growth Director Anna Dental Anna, TX Job Details Full-time $75,000 - $90,000 a year 21 hours ago Qualifications Bachelor's degree Facebook Marketing analytics Marketing operations Paid search marketing Full Job Description Digital Marketing & Growth Manager Anna Dental | Anna, Texas Full Time | Primarily On Site with Some Remote Flexibility $75,000-$90,000 + Performance Bonus About the Opportunity Anna Dental is looking for a talented, ambitious Digital Marketing & Growth Manager to take ownership of our marketing and help drive the next stage of our growth. We are an established, growing dental practice serving North Texas, and we are ready to bring more of our marketing in house. This is not a position where you will simply manage a social media calendar or coordinate with an outside agency. We are looking for someone who wants to own marketing, create content, generate leads, test new ideas, and see the direct impact of their work on a growing business. You will work directly with ownership and our doctors and team, with the freedom and resources to build campaigns, create content, improve our digital presence, and develop new ways to reach patients. This position will primarily focus on Anna Dental, with opportunities to help support additional dental brands and locations as our marketing operation grows.

What You'll Own:

Content & Social Media Create consistent photo and video content inside our practices Film doctors, team members, patient stories, educational content and behind the scenes content Edit short form video for Instagram, Facebook, TikTok and YouTube Manage social media accounts and content calendars Identify content opportunities rather than waiting to be told what to post Help build the personal brands of our doctors and clinical experts Website, SEO & Local Search Manage and continually improve our websites Coordinate website updates, landing pages and conversion improvements Manage local SEO strategy Optimize Google Business Profiles Develop content targeting the communities and services we want to grow Monitor rankings, website traffic, leads and conversions Help position our practices for visibility in traditional Google search as well as emerging AI search platforms Digital Advertising Manage or help oversee Google Ads and other paid digital campaigns Build and test landing pages and offers Track leads from initial click through scheduled appointment Monitor cost per lead and cost per acquired patient Work with outside specialists when advanced expertise is needed Growth & Strategy Develop and execute marketing campaigns designed to generate new patients and grow key services Identify new growth opportunities Track marketing performance and report results directly to ownership Manage outside marketing vendors, freelancers and specialists when appropriate Help determine where our marketing dollars should be invested Constantly test new ideas and improve what is already working What We're Looking For We are looking for someone with approximately 2-5 years of hands on digital marketing experience who is ready for more responsibility and wants the opportunity to build something.

Our ideal candidate:

Has experience with digital marketing, SEO, social media and content creation Is comfortable shooting and editing photo and video content Understands Google Analytics, Google Search Console and digital marketing metrics Has experience managing websites and landing pages Understands the fundamentals of Google Ads and paid search Can write strong marketing copy Is comfortable using modern AI tools to increase productivity and improve marketing Is organized enough to manage multiple campaigns and priorities Is creative but also highly analytical Takes initiative and does not need to wait for someone to assign the next project Understands that marketing success ultimately means generating customers and revenue, not simply likes and followers Experience in healthcare or dentistry is helpful but not required . A bachelor's degree in marketing, communications, business or a related field is preferred, but demonstrated marketing ability and measurable results are more important to us than a specific degree. What Makes This Position Different You won't be joining a large marketing department where you are responsible for one small piece of the strategy. You'll have the opportunity to help build the marketing operation. You'll work directly with business ownership, have access to a meaningful marketing budget, and have the ability to quickly test and implement ideas. For the right person, this role has the potential to grow into a Director of Marketing or Director of Growth position as our organization expands. We want someone who can look back several years from now and say: "I helped build that."

Compensation Base Salary:

$75,000-$90,000 depending on experience

Performance Bonus:

Additional compensation based on measurable marketing and business growth Benefits available as part of our full time employment package. Schedule & Location This is a primarily on site position because creating authentic content and understanding our practices are important parts of the job. Some remote flexibility may be available once established in the position. Primary location will be Anna, Texas , with occasional work at our other North Texas locations. How to Apply Please submit your resume along with examples of your work. We would especially like to see: Social media accounts or campaigns you have managed Videos or other content you have created Websites or landing pages you have worked on SEO or Google Ads results Examples of measurable growth you helped create Please also include a short response to this question: If you joined a successful local business and were given the responsibility of significantly increasing its visibility and customer growth over the next 12 months, what are the first three things you would want to understand or change? We're less interested in the perfect resume and more interested in finding someone talented, driven and ready to make an impact.

Pay:

$75,000.00 - $90,000.00 per year Application Question(s): If you joined a successful local business and were given the responsibility of significantly increasing its visibility and customer growth over the next 12 months, what are the first three things you would want to understand or change?

Work Location:

Hybrid remote in Anna, TX