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Built In Colorado

Marketing Campaign Specialist

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Job Description

Execute B2B Host-recruiting campaigns across email, landing pages, direct mail, webinars, and events. Responsibilities include researching and segmenting prospects, writing campaign copy, creating Canva assets, building campaigns and automation in HubSpot, analyzing funnel performance, optimizing deliverability and conversion, and coordinating launches with Account Executives and internal teams. The summary above was generated by AI Who We Are Harvest Hosts is a high-growth RV travel technology company and the largest private RV camping network in North America. We manage a portfolio of well-established brands across North America and Europe, offering a comprehensive suite of products designed to streamline and elevate the RV travel experience.
Our portfolio includes:
Harvest Hosts
  • offering unique overnight stays at ~6,000 wineries, breweries, distilleries, golf courses, museums, and other small businesses across North America Boondockers Welcome
  • a community-driven platform connecting RVers with over 3,000 private property hosts Escapees RV Club
  • one of the largest and most established RV clubs, offering resources, education, events and community for all RVers Brit Stops
  • a UK and Ireland-based membership connecting motorhomers with ~1,500 small businesses that allow overnight stopovers CampScanner
  • an alert service that notifies users of open campsites at sold-out State and National Parks The company's mission is to advance the technology and accessibility of the RVing and campground industry, making traveling while supporting national parks, local small businesses, and communities easier than ever.
Who You Are We're looking for a highly organized, technically confident, and creative Marketing Campaign Specialist to help grow the Host networks across Harvest Hosts, Boondockers Welcome, and Brit Stops. This is a hands-on campaign execution role focused on finding and engaging prospective Hosts and helping move them through the recruiting funnel. You'll bring together creative marketing, HubSpot execution, and data to build effective campaigns as part of a collaborative team focused on growing our Host network.
What You'll Do Generate & Build Prospect Audiences:
Research priority industries, identify prospective Hosts, and build quality audiences through prospect sourcing, validation, and segmentation.
Create Campaign Content:
Write compelling campaign copy, including marketing emails and sales sequences, and create polished assets in Canva such as one-pagers, case studies, sales collateral, presentations, and event materials.
Execute Marketing Campaigns:
Build, launch, and optimize multi-channel Host recruiting campaigns across email, landing pages, direct mail, webinars, events, and emerging channels, with a focus on segmentation, personalization, testing, and deliverability. Execute in
HubSpot:
Build and manage emails, sequences, landing pages, forms, segments, and campaign reporting in HubSpot Marketing Hub, with working knowledge of workflows and marketing automation.
Analyze & Improve Performance:
Analyze lead generation, campaign, and funnel performance to identify trends, understand lead quality and conversion, and recommend improvements. Collaborate & Own the
Details:
Partner with Account Executives and internal teams to keep campaigns moving from kickoff through launch, while managing deadlines, performing thorough QA, and proactively communicating progress and risks. What You'll Bring Hands-on experience with B2B lead generation and multi-channel marketing campaigns, including prospect research and audience building. Hands-on HubSpot Marketing Hub experience required, with experience building and executing marketing campaigns. HubSpot Marketing Hub certification is a plus. Strong email marketing and writing skills, with an understanding of segmentation, testing, deliverability, and campaign optimization. Strong analytical skills with experience using HubSpot reports and dashboards to analyze full-funnel data, identify trends, explain performance, and recommend improvements. Experience using Canva to create polished, on-brand marketing and sales assets. Strong organization, attention to detail, and follow-through, with experience using Asana or a similar project management tool to manage multiple campaigns and deadlines. Portfolio or work samples demonstrating email marketing, campaign execution, or creative work are encouraged.
Note:
This position focuses on the supply side of the Harvest Hosts network: the small businesses, attractions, and private-property Hosts where RVers stay overnight. It is not focused on D2C membership growth. What We'll Bring Harvest Hosts is a fully remote company with team members located across the United States and Europe. Compensation will be based on experience but will range from $50,000 to $60,000 annually. Benefits include unlimited PTO, health, dental and vision insurance, 401(k) with employer match, and most of all, a fun work environment. Remote applicants must be based in the United States and may not work from the following states: CA, HI or AK. Harvest Hosts appreciates your interest in our company as a place of employment. It is Harvest Hosts policy to provide equal opportunity for employment to all qualified employees and applicants, regardless of race, religion, religious affiliation, ancestry, citizenship status, marital status, familial status, sexual orientation, gender identity, color, creed, national origin, sex, age, disability, veteran status, or any other characteristic protected by local, state, or federal law. This policy applies to all areas of employment, including recruitment, placement, training, transfer, promotion, termination, pay, and other forms of compensation and benefits. Harvest Hosts will provide reasonable accommodations to qualified individuals. Read Full Description HQ Harvest Hosts Vail, Colorado, USA Office Vail, CO, United States, 81657 Similar Jobs General Motors Field Service Engineer-27 2 Minutes Ago Remote or Hybrid United States 69K-107K Annually Expert/Leader 69K-107K Annually Expert/Leader Automotive
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$4.9 billion in VC funding in 2024 (Pitchbook)
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Benefits

  • Paid Time Off (PTO)
  • 401(k) Plans
  • Other Retirement and Savings
  • Health Insurance