Marketing Manager

Marketing Manager Redlund Equipment Greeley, CO Job Details Full-time $57,202.66 - $70,000.00 a year 1 day ago Benefits Relocation assistance Dental insurance 401(k) Flexible schedule Retirement plan Qualifications Website management WordPress Facebook Marketing analytics Paid search marketing Full Job Description Job Summary We are seeking an energetic and strategic Marketing Manager to lead our dynamic marketing initiatives and drive brand growth. In this role, you will develop and execute comprehensive marketing strategies that elevate our presence across digital platforms, enhance customer engagement, and boost sales performance. Your expertise in digital marketing tools, content creation, and analytics will be vital in crafting campaigns that resonate with target audiences and deliver measurable results. This paid position offers an exciting opportunity to shape innovative marketing solutions within a fast-paced environment committed to excellence. Responsibilities Design and implement integrated marketing campaigns across digital channels including social media, email, SEM (Search Engine Marketing), and display advertising to increase brand visibility and customer acquisition. Manage and optimize paid advertising campaigns using platforms such as Google Ads, Facebook Advertising, and Google AdWords to maximize ROI. Conduct keyword research and utilize SEO tools to improve organic search rankings, enhance website traffic, and increase conversion rates. Oversee content creation efforts including copywriting, graphic design, and multimedia content using Adobe Creative Suite, Adobe Photoshop, WordPress, HTML, CSS, and JavaScript to produce engaging digital assets. Analyze website performance and campaign effectiveness through Google Analytics, SQL queries, and other analytics tools to inform strategic decisions. Coordinate with cross-functional teams to ensure consistent branding across all channels while leveraging marketing automation tools for lead nurturing and customer engagement. Monitor industry trends in digital marketing, performance marketing, e-commerce, B2B marketing, and social media management to keep strategies innovative and competitive. Skills Hands-on experience in agriculture, agribusiness, or a closely related industry . Strong story telling ability. Proficiency with SEO tools, Google Analytics, Google Ads, Google AdWords, SEM techniques, and keyword research methodologies. Strong knowledge of social media marketing platforms including Facebook Advertising and social media management tools. Experience with content management systems such as WordPress along with HTML, CSS, JavaScript for website updates and customization. Skilled in content creation including copywriting, graphic design with Adobe Photoshop or Adobe Creative Suite for visual storytelling. Expertise in email marketing campaigns and marketing automation platforms to nurture leads effectively. Ability to analyze data using SQL or other analytics software for performance optimization. Familiarity with e-commerce platforms and strategies for conversion optimization within digital marketing initiatives. Excellent project management skills with the ability to coordinate multiple campaigns simultaneously while maintaining attention to detail. Join us as a Marketing Manager where your creativity meets strategy! Bring your passion for digital innovation to a role that empowers you to make a real impact on our brand's growth trajectory. We value proactive thinkers eager to leverage the latest tools in SEO, content creation, analytics, and performance marketing—helping us reach new heights together!

Pay:

$57,202.66 - $70,000.00 per year

Benefits:

401(k) Dental insurance Flexible schedule Relocation assistance Retirement plan

Work Location:

Hybrid remote in Greeley, CO 80631