Marketing Manager TaxRx Group Lehi, UT Job Details Part-time $25.00 - $34.20 an hour 1 day ago Benefits Flexible schedule Qualifications Website management WordPress Facebook Marketing analytics Paid search marketing Full Job Description Overview We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and elevate our brand presence across digital channels. In this role, you will develop and execute comprehensive marketing strategies, oversee digital campaigns, and analyze performance metrics to ensure maximum engagement and ROI. The ideal candidate is passionate about innovative marketing techniques, possesses a strong technical proficiency, and thrives in a fast-paced environment. This paid position offers an exciting opportunity to shape our brand's growth trajectory through creative content creation, targeted advertising, and data-driven decision making. Responsibilities Develop, implement, and optimize integrated marketing campaigns across multiple channels including social media, paid advertising, email marketing, and SEM (Search Engine Marketing). Manage paid advertising campaigns on platforms such as Google Ads, Facebook Advertising, and other social media advertising campaigns to drive traffic and conversions. Conduct keyword research and utilize SEO tools to enhance organic search visibility; optimize website content using SEO best practices. Oversee website management using content management systems like WordPress; ensure website performance aligns with marketing goals. Utilize web analytics reporting tools such as Google Analytics and Google Tag Manager to monitor campaign performance, analyze user behavior, and generate actionable insights. Coordinate content creation including graphic design using Adobe Creative Suite (Photoshop, Illustrator) and content management systems to produce engaging digital assets. Implement marketing automation strategies to nurture leads and improve customer engagement through email marketing campaigns. Collaborate with cross-functional teams to support B2B marketing efforts and e-commerce initiatives; ensure consistency in branding across all digital platforms. Stay current with industry trends in digital marketing, paid search marketing, performance marketing, and web analytics to continuously refine strategies. Skills Proficiency with SEO tools, Google Ads (Google AdWords), Google Analytics, SEM tools, and web analytics reporting platforms. Strong knowledge of social media marketing including Facebook Advertising campaigns and social media advertising campaigns management. Technical skills in HTML, CSS, JavaScript, SQL for website management and digital campaign setup. Experience with Adobe Photoshop, Adobe Creative Suite for graphic design; familiarity with content creation tools. Expertise in paid advertising campaign management across multiple platforms; ability to optimize conversion rates through conversion optimization techniques. Knowledge of website management systems such as WordPress; experience with website optimization for performance marketing purposes. Ability to utilize marketing automation tools for email marketing and lead nurturing strategies. Analytical mindset with the ability to interpret web analytics data for continuous improvement of campaigns. Strong understanding of digital marketing principles including paid search marketing, SEO (Search Engine Optimization), keyword research, and performance measurement. Excellent communication skills to coordinate with creative teams and stakeholders effectively. This is a paid position designed for motivated professionals eager to make a tangible impact through innovative digital marketing strategies!

Pay:

$25.00 - $34.20 per hour Expected hours: 10.0 - 30.0 per week

Benefits:

Flexible schedule

Work Location:

Hybrid remote in Lehi, UT