Senior Marketing Manager Connexion Systems and Engineering, Inc. Warwick, RI Job Details Full-time $110,000

• $130,000 a year 12 hours ago Benefits Health insurance Dental insurance Paid time off Work from home Vision insurance 401(k) matching Flexible schedule Qualifications Systems integration Teamwork Data Integration (Data management) Tooling Data summary reports Continuous improvement Integration Platforms (Enterprise solutions) Data-driven problem-solving Sales pipeline management Marketing analytics CRM system proficiency Marketing operations Process management Cross-functional communication Campaign performance reporting Full Job Description Senior Marketing Manager•

Demand Generation Salary:

$110,000

• 130,000 per year

Location:

West Warwick, RI Job Type:

Direct Hire /

Permanent Schedule:

Monday-Friday | Hybrid (3 days onsite, 2 days remote) Job Summary We are seeking a hands-on Senior Marketing Manager to lead demand generation, digital marketing initiatives, and pipeline growth for a growing organization. This role will oversee day-to-day marketing activities while remaining actively involved in campaign strategy, execution, marketing technology, and performance analysis. The ideal candidate will have a strong background in demand generation or growth marketing and be comfortable working across multiple channels, including email, web, paid advertising, organic marketing, and events. This individual will collaborate closely with Sales, Product, Customer Success, and Creative teams to turn business priorities into measurable marketing results. Key Responsibilities Marketing Leadership & Demand Generation Lead day-to-day marketing activities and establish priorities for the marketing team. Develop and execute multi-channel demand-generation campaigns designed to increase qualified leads and pipeline. Translate business and commercial objectives into measurable marketing strategies and initiatives. Partner with Sales, Product, and Customer Success teams to align marketing campaigns with company growth goals. Monitor campaign performance and continuously identify opportunities to improve lead generation and conversion. Digital Marketing & Marketing Operations Manage and optimize marketing automation and CRM systems, including workflows, lead scoring, lead routing, and database management. Oversee marketing technology integrations and ensure systems effectively support lead generation and reporting. Evaluate and implement process improvements across the marketing technology stack. Maintain accurate and organized marketing data to support campaign execution and performance tracking. Analytics & Reporting Analyze marketing and business data to evaluate funnel performance and campaign effectiveness. Develop regular reports and dashboards tracking lead generation, pipeline contribution, and marketing performance. Own key demand-generation metrics and provide recommendations based on data-driven insights. Work closely with Sales and Inside Sales teams to improve lead quality, follow-up processes, and opportunity conversion. Utilize ERP and CRM data to support forecasting, reporting, and marketing decision-making. Content & Creative Collaboration Develop and support email, website, and campaign content to drive marketing initiatives. Collaborate with internal creative resources and external partners on marketing materials and campaign assets. Provide creative direction and campaign requirements to ensure messaging aligns with business objectives. Events & Exhibitions Support the planning and execution of industry events, trade shows, and exhibitions. Integrate event marketing activities into broader digital campaigns and demand-generation strategies. Coordinate pre-event promotion, lead capture, content development, and post-event follow-up initiatives. Measure event performance and identify opportunities to improve future event marketing efforts. Qualifications & Must-Haves 5+ years of experience in demand generation, growth marketing, digital marketing, or marketing operations. Strong hands-on experience developing and executing digital marketing campaigns. Advanced experience with HubSpot or comparable marketing automation and CRM platforms. Demonstrated experience managing lead-generation and pipeline performance metrics. Strong analytical and reporting skills, including proficiency with Excel or Google Sheets. Experience working with ERP data and integrating business systems into marketing reporting and processes. Familiarity with Zapier or similar workflow automation and integration tools. Working knowledge of Canva, Figma, Adobe Creative Suite, or comparable design tools. Strong cross-functional collaboration skills and the ability to work effectively with Sales and other commercial teams. Ability to work onsite three days per week in a hybrid work environment. #CNX200

Pay:

$110,000.00

• $130,000.

00 per year

Benefits:

401(k) matching Dental insurance Flexible schedule Health insurance Paid time off Vision insurance Work from home

Work Location:

In person