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Rowena Coffee

Social Media & Marketing Manager

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Job Description

Social Media & Marketing Manager Rowena Coffee Scottsdale, AZ Job Details Part-time From $25 an hour 21 hours ago Benefits Flexible schedule Qualifications Community management Canva Photo editing TikTok Social media brand management Promotional video projects Instagram Web writing Full Job Description About Rowena Coffee Rowena Coffee is a specialty mobile coffee company serving Arizona's top events with exceptional coffee experiences. We cater to corporate events, conferences, brand activations, weddings, private parties, and other gatherings for clients ranging from local businesses to brands like Ferrari, Versace, Madewell, and the Arizona Diamondbacks. We provide a welcoming environment for guests to connect and enjoy expertly crafted drinks. Our mission is to cultivate community and create unforgettable moments at every event. Position Overview We're seeking a creative, self-motivated Social Media & Marketing Manager to tell the Rowena story and help us reach more of the clients we love serving. You'll own our social media presence, capture content at our events, and support the marketing efforts that bring in new corporate, conference, venue, and private event bookings. This is a part-time role with room to grow as the business does, ideal for someone who loves storytelling, has an eye for great content, and wants to help build a brand from the inside.
Key Responsibilities Social Media & Content Content Strategy:
Plan and maintain a consistent content calendar across Instagram, TikTok, LinkedIn, and other channels as they make sense for the brand.
Content Creation:
Shoot, edit, and post photo and video content, including reels, stories, and behind-the-scenes moments, that reflects Rowena's look and voice.
Event Coverage:
Attend select events to capture content of our carts, team, drinks, and guests in action.
Community Engagement:
Respond to comments and messages, engage with clients, venues, and partners online, and grow an active, genuine following.
Brand Consistency:
Keep every post, graphic, and caption polished and on-brand.
Marketing & Growth Client Storytelling:
Turn standout events into case studies, testimonials, and recap posts that show prospective clients what a Rowena experience looks like. B2
B Presence:
Build our visibility with corporate clients, event planners, hotels, and venues, especially on LinkedIn.
Marketing Materials:
Help create and refresh sales collateral, print materials, email campaigns, and website content.
Partnerships:
Coordinate with photographers, venues, and partner brands on shared content and collaborations.
Reporting:
Track what's working, share simple monthly performance updates, and bring ideas for what to try next.
General Flexibility:
Mix of remote work and on-site event coverage across the Phoenix metro area.
Transport:
Travel to events and shoots as needed.
Adaptability:
Comfortable working outdoors at events and on your feet while capturing content. Qualifications Requirements Experience managing social media for a brand or business, with a portfolio or accounts you can show us. Strong photo and short-form video skills, including shooting and editing on a phone or camera. Clear, engaging writing for captions, posts, emails, and web copy. Organized and self-directed, able to plan and execute a content calendar without daily oversight. Reliable transportation and availability for some event coverage, which can include weekday mornings and weekends. Nice to Have Experience in hospitality, events, food and beverage, or coffee. Familiarity with Canva, Adobe Creative Suite, CapCut, or similar tools. Experience with B2B marketing, email marketing, or basic website updates. Core Qualities Creative with a strong eye for detail. You notice when a shot, caption, or graphic isn't quite right. Self-starter who brings ideas to the table instead of waiting to be told what to post. Friendly and professional, comfortable representing Rowena at events around clients and guests. Curious about what's working and eager to learn and improve. Dependable and communicative, especially with deadlines and event schedules. Passionate about creating memorable experiences and fostering community connections.
What We Offer Growth Opportunity:
Start part-time with the opportunity to grow your hours, responsibilities, and earnings as you help drive Rowena's growth.
Creative Ownership:
Shape the voice and look of a growing brand, with real input into strategy.
Unique Work Environment:
Capture content at fun and engaging events across Arizona.
Supportive Team:
Work alongside a small, close-knit team where your work makes a visible impact. Compensation $25/hour to start, part-time, with performance-based earning potential as the role grows. Additional Details This role is part-time at approximately [10-25] hours per week to start, with a flexible schedule that combines remote work and on-site event coverage. Events can happen at any time, but most take place on weekday mornings and weekends, with occasional multi-day conferences.
Our workload is seasonal:
the busy season runs through most of the year, while summers are typically slower, which makes summer a good window for bigger projects like content planning, website updates, and campaign prep. We primarily serve the Phoenix metro area and occasionally travel to other parts of Arizona.
Pay:
From $25.00 per hour Expected hours: 10.0 - 25.0 per week
Work Location:
Hybrid remote in Scottsdale, AZ 85260

Benefits

  • Flexible Work Schedules
  • Dental Insurance