Bunker Branding Co. was born to bridge the gap between merchandise production and the world's most popular social media influencers and creators. We are seeking a high-energy, creative, and data-minded Marketing and Social Media Manager to own our brand's digital presence and showcase the incredible merchandise lines we build for creators. In this role, you won't just post to a feed—you will cultivate a thriving community, launch viral e-commerce apparel campaigns, and work closely with our production and graphics teams right here in the heart of Texas.

Key Responsibilities Creator Campaign Launches:

Collaborate with our Brand Operations Manager to build and execute marketing plans for new creator apparel drops, product launches, and exclusive merchandise.

Content Production:

Capture behind-the-scenes photo and video content of the printing, embroidery, and fulfillment process to drive transparent and highly engaging storytelling on TikTok, Instagram, and YouTube Shorts.

E-Commerce Copywriting:

Write compelling, on-brand promotional copy for social captions and email marketing that seamlessly convert followers into customers.

Community Management:

Actively engage with fans and customers in the comments and DMs, maintaining Bunker Branding's energetic and community-oriented voice while supporting customer experience efforts.

Paid Advertising Coordination:

Build and optimize targeted paid social media advertising campaigns (Meta, TikTok, Google) to maximize ROI on apparel product drops.

Analytics and Conversion Tracking:

Monitor key metrics using platform insights and Google Analytics to optimize web traffic, track attribution modeling, and reduce CAC.

Trend & Algorithm Agility:

Stay ahead of internet culture, memes, creator trends, and social platform algorithm updates to keep our content fast-moving and viral.

Qualifications & Skills Experience:

3+ years of professional experience in digital marketing, social media management, or e-commerce. Experience specifically within apparel, fashion, or creator-driven economies is a major plus.

Content Skills:

Proficiency with basic videography/photography (iPhone setups or mirrorless cameras) and editing tools like CapCut, Canva, or Adobe Creative Suite to produce fast, high-quality social content.

E-Commerce Knowledge:

Familiarity with Shopify, email marketing platforms, and analytics suites.

Culture Fit:

A strong understanding of the YouTube and social media creator ecosystem, with an appreciation for rugged, outdoor, automotive, or entertainment-focused creator content.

Communication:

Exceptional written and storytelling skills, with the ability to switch tone fluidly depending on the audience or specific creator campaign.

Location:

Must be based in or willing to commute to our headquarters in Boerne, Texas .

Pay:

From $52,000.00 per year

Education:

Associate (Preferred) Ability to

Commute:

Boerne, TX 78006 (Required)

Work Location:

In person