Job Summary We are seeking a dynamic and innovative Social Media and Marketing Manager to elevate our brand presence across digital platforms. In this role, you will craft compelling content, develop strategic marketing campaigns, and analyze performance metrics to drive engagement and growth. Your expertise in social media management, digital marketing analytics, and creative media tools will be essential in shaping our online voice and expanding our reach. This paid position offers an exciting opportunity to lead impactful marketing initiatives that resonate with diverse audiences and foster meaningful connections. Responsibilities Develop and execute comprehensive social media strategies across various platforms to increase brand awareness and engagement. Create, curate, and manage engaging content including graphics, videos, photography, and written posts tailored to target audiences. Monitor social media channels using tools like Hootsuite, Buffer, and native platform analytics to track performance and optimize campaigns. Conduct social listening to gather insights on audience sentiment, industry trends, and competitor activity for informed decision-making. Manage paid advertising campaigns on platforms such as Facebook Advertising to maximize reach and ROI. Collaborate with cross-functional teams including PR, design, and sales to ensure consistent branding and messaging across all channels. Analyze digital marketing performance using Google Analytics, web analytics tools, and marketing online analytics to refine strategies continuously. Engage with followers through social media communication, relationship management, and prompt responses to inquiries or feedback. Utilize media editing tools like Adobe Photoshop, Illustrator, and video editing software for high-quality content creation. Stay updated on the latest social media trends, platform features, and best practices to keep our strategies innovative and effective. Skills Proven experience in social media management, content creation, and digital marketing performance monitoring. Strong proficiency with social listening tools, media editing software (Adobe Creative Suite), and scheduling applications such as Hootsuite or Buffer. Expertise in SEO techniques, keyword research, web analytics (Google Analytics), and marketing online analytics. Skilled in graphic design, video editing, photography, and proofing for high-quality visual content. Knowledge of social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others relevant to our audience. Ability to develop compelling content writing that aligns with branding goals while maintaining clarity and engagement. Experience with social media advertising campaigns focusing on Facebook Advertising or similar platforms. Strong relationship management skills with the ability to collaborate effectively across teams and external partners. Familiarity with e-commerce strategies related to social media content marketing and branding initiatives. Join us as a Social Media and Marketing Manager to lead our digital storytelling efforts! Bring your creativity, analytical mindset, and passion for innovative marketing to help us connect meaningfully with our community while driving measurable results through strategic digital initiatives!

Pay:

$100.00 per day

Work Location:

In person