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Medical Spa

Spa Marketing & Brand Manager

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Job Description

Spa Marketing & Brand Manager Medical Spa - 4.0 Woodinville, WA Job Details Part-time $25 - $32 an hour 14 hours ago Qualifications Cross-platform strategy Digital marketing campaign setup Customer communication Teamwork Managing marketing teams Digital brand management E-commerce Bachelor's degree Hospitality industry experience Industry trends Media data analysis Leading team collaboration initiatives Data-driven problem-solving Managing projects Business Administration Marketing analytics Managing art or design teams Cross-functional communication Branding project leadership Managing media, arts or design teams Full Job Description Overview We are seeking a dynamic and innovative Spa Marketing & Brand Manager to elevate our wellness brand and craft compelling stories that resonate with our clientele. This role is pivotal in shaping the perception of our spa, driving engagement across multiple channels, and developing strategic marketing initiatives that align with industry trends. The ideal candidate will be passionate about branding, storytelling, and digital marketing, bringing a creative yet data-driven approach to enhance our market presence. Join us to lead impactful campaigns, manage large-scale projects, and inspire teams to deliver exceptional brand experiences that foster loyalty and growth. Duties Develop and execute comprehensive marketing strategies that promote the spa's brand identity across digital and traditional platforms. Manage social media channels by creating engaging content, analyzing performance metrics, and optimizing campaigns for maximum reach and engagement. Oversee product management related to spa services and retail offerings, ensuring alignment with brand messaging and customer preferences. Lead branding initiatives by crafting compelling stories that highlight the unique value propositions of our services, enhancing overall brand storytelling efforts. Collaborate cross-functionally with sales, operations, creative teams, and external agencies to coordinate multichannel marketing campaigns. Conduct market research to stay ahead of industry trends, consumer behaviors, and competitive landscape insights; utilize Nielsen data and analytics tools for informed decision-making. Manage large-scale creative projects from conception through execution using tools like Adobe Creative Suite; monitor budgets to ensure efficient resource allocation. Implement marketing analytics to measure campaign effectiveness, refine strategies based on data-driven insights, and report on key performance indicators regularly. Drive digital brand management initiatives including e-commerce platforms, social media advertising, public relations efforts, and multichannel marketing efforts aimed at B2B (business-to-business) audiences. Lead team members by providing strategic guidance, fostering collaboration, and promoting innovative thinking to achieve marketing excellence. Bring New Clientele to the Spa outside marketing Creative Ideas backed by upper management Follow up with past clients Qualifications Proven experience in marketing management within the wellness or hospitality industry; strong background in branding and digital marketing is essential. Demonstrated expertise in social media management, product management, storytelling, and multichannel marketing strategies. Strong analysis skills with proficiency in marketing analytics tools such as Nielsen or similar platforms; ability to interpret data for strategic planning. Excellent leadership capabilities with experience managing teams and coordinating cross-functional projects involving creative assets. Knowledge of industry trends including e-commerce developments, digital branding techniques, public relations strategies, and B2B marketing approaches. Familiarity with Adobe Creative Suite for managing visual content creation; experience with budgeting and strategic planning is preferred. Exceptional communication skills with the ability to craft compelling narratives that elevate brand storytelling efforts. Bachelor's degree in Marketing, Business Administration or related field; advanced certifications or training in digital marketing or branding are a plus. Join us as a Spa Marketing & Brand Manager to shape memorable brand experiences that inspire loyalty while driving measurable growth!
Pay:
$25.00 - $32.00 per hour
Work Location:
In person