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Wheelchair Vans Inc

Digital Marketing Specialist

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What they do

A Digital Marketing Specialist develops digital marketing plans and strategies for businesses, usually through channels that include social media, search engine optimization, and Email. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.

$81,080 / year median in California

+5% projected growth

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Job Description

Digital Marketing Specialist Wheelchair Vans Inc Laguna Hills, CA Job Details Temporary | Part-time $20 - $28 an hour 1 hour ago Benefits Flexible schedule Qualifications Website management CSS WordPress Technical documentation APIs HTML Full Job Description Digital Marketing & Advertising Systems SpecialistTemporary Website & Advertising Setup/Cleanup ProjectOverview We are seeking an experienced Digital Marketing & Advertising Systems Specialist for a temporary project to audit, organize, correct, and properly connect our existing websites, advertising accounts, business profiles, and third-party automotive platforms. This is a setup, troubleshooting, and cleanup project—not a daily vehicle-posting or ongoing inventory-management position . Our internal team will continue uploading and posting vehicle inventory once the systems are properly configured and working correctly. The ideal candidate will have hands-on experience with websites, Google Ads, Google Business Profile, social media advertising platforms, automotive advertising websites, lead tracking, account ownership, and third-party integrations. The goal of this project is to make sure our digital marketing systems are properly configured, connected, functional, organized, and fully controlled by Wheelchair Vans Inc. Responsibilities Audit our existing dealership websites and online advertising accounts. Identify and correct broken links, forms, duplicate pages, missing or incorrect images, and other website issues. Review and improve existing existing campaigns, settings, targeting, tracking, and overall configuration. Review Business Profile settings, ownership, permissions, and connections. Identify and resolve account ownership, access, and connection issues involving: Determine which advertising platforms can receive vehicle inventory through automatic inventory feeds. Review existing inventory feeds and identify connection or configuration issues. Coordinate directly with platform support departments when necessary to resolve technical or account issues. Verify that website contact forms, lead forms, phone tracking, and lead notifications are functioning correctly. Test lead submissions and confirm that inquiries are reaching the appropriate personnel. Verify that all digital accounts, business profiles, advertising accounts, and platform connections remain owned and controlled by Wheelchair Vans Inc. Organize account information, access information, platform details, and system documentation. Provide clear written instructions for our team so systems can be maintained after the project is completed.
Provide a final report documenting:
What was audited What issues were identified What was fixed What accounts or connections were created What remains outstanding Recommended next steps Qualifications Proven experience with digital marketing platforms, websites, and online advertising systems. Hands-on experience with Google Ads and Google Business Profile. Experience troubleshooting website issues and working with CMS platforms such as WordPress. Experience with Facebook and Instagram business accounts and advertising platforms. Experience working with third-party advertising platforms and account integrations. Understanding of inventory feeds, data feeds, APIs, or other automated inventory distribution systems is strongly preferred. Experience with automotive advertising platforms Experience with lead forms, call tracking, conversion tracking, and lead notification systems. Ability to troubleshoot account ownership, permissions, access, and platform connection issues. Strong organizational and documentation skills. Ability to communicate with third-party platform support teams and resolve technical issues. Basic knowledge of HTML/CSS and website troubleshooting is preferred. Ability to work independently and systematically through a large number of accounts and systems. Strong attention to detail and ability to document work clearly. Project Expectations This is a temporary project-based position focused on setup, cleanup, troubleshooting, and optimization. This position is not responsible for daily vehicle inventory posting . Once the websites, advertising accounts, feeds, tracking, and platform connections are properly configured, our internal team will take over ongoing inventory uploads and postings. The successful candidate should be comfortable taking ownership of the project, identifying problems independently, communicating with platform support teams, and providing clear documentation so our team can maintain the systems after completion. Project Deliverables At the completion of the project, the specialist will provide: Audited websites and digital advertising accounts Corrected website and account issues Properly configured advertising platforms and connections Verified lead forms, tracking, and notifications Verified account ownership and administrative access Documented inventory feed capabilities and connections Organized account and platform information Written instructions for ongoing use A final project report with completed work and recommended next steps
Pay:
$20.00 - $28.00 per hour Expected hours: 16.0 - 25.0 per week
Benefits:
Flexible schedule
Work Location:
In person