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FM

Operations Enablement Specialist

Career Insights for Marketing Consultant

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What they do

A Marketing Consultant either independently or for a consulting firm, provides marketing expertise to client businesses.

$107,366 / year median in California

-6% projected decline

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Job Description

The Operations Enablement Consultant plans, organizes, executes and measures programs - directly and through the Client Service Team (CST) - that create relevant, two-way interactions with clients to inform and influence their buying decisions and strengthen their broader relationship with the organization. Aligned to a CST/Operation, this role supports client retention and risk improvement objectives and enables the success of Operations as needed. The Operations Enablement Consultant partners with multiple marketing functions to develop and deploy high-impact, client-centric assets and plans, including customized content, resources and local events. They leverage external marketing programs and campaigns for targeted accounts we wish to retain and ensure these efforts are tailored to client needs. To increase face-to-face relationship-building time for Account Managers (AMs) and Account Engineers (AEs), the Operations Enablement Consultant conducts account research, develops personalized client content, and coordinates the use of marketing programs, campaigns and local events with focused accounts. They ensure that AMs/AEs have the requisite data, insights, and marketing resources to efficiently and effectively retain clients and drive risk improvement. In addition, the Operations Enablement Consultant leads and oversees the day-to-day responsibilities of the assigned CST, as well as any related project work, providing guidance and support to Operations Enablement Specialists and other team members as needed. Qualifications Minimum Education Required to Perform Essential Job Functions 4 Year / Bachelors Degree Minimum Years of Experience Required to Perform Essential Job Functions 2-3 years minimum experience required Additional Experience Qualifier Field Marketing, Project Management, Sales Enablement Skills Excellent verbal and written communication skills Project management skills Ability to influence and lead initiatives Thorough knowledge of the complete suite of Microsoft products Experience with CRM systems (i.e., Microsoft Dynamics) a plus Proven experience mining the web and familiarity with social networking tools Proven ability to multitask and establish priorities Ability to be proactive, goal oriented and collaborative Ability to quickly learn new technologies Facilitate strategic account planning
Qualifications:
Minimum Education Required to Perform Essential Job Functions 4 Year / Bachelors Degree Minimum Years of Experience Required to Perform Essential Job Functions 2-3 years minimum experience required Additional Experience Qualifier Field Marketing, Project Management, Sales Enablement Skills Excellent verbal and written communication skills Project management skills Ability to influence and lead initiatives Thorough knowledge of the complete suite of Microsoft products Experience with CRM systems (i.e., Microsoft Dynamics) a plus Proven experience mining the web and familiarity with social networking tools Proven ability to multitask and establish priorities Ability to be proactive, goal oriented and collaborative Ability to quickly learn new technologies Facilitate strategic account planning