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MI
Mettler-Toledo, Inc.
Marketing Operations & Reporting Specialist
Career Insights for Marketing Operations Specialist
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Scorecard
Based on Florida data
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What they do
A Marketing Operations Specialist works with a business' marketing team to increase marketing efficiency and organizational agility. Helps to adapt marketing efforts, quickly and successfully, in response to changing customer behavior, market conditions and business direction. Serves as a liaison between marketing and operations teams.
$75,622 / year median in Florida
+10% projected growth
Job Description
Our Opening and Your Responsibilities Responsible for data reporting and analysis, sales leads, campaign planning and supporting the Demonstration Bus Program, and for assisting with writing and editing MarCom content. The person in this role will have a dotted line reporting to the MarCom Manager for copywriting support. What you will do Assist with Demonstration Bus Program, to include compiling driver logs and fuel purchases; submitting quarterly taxes, creating/updating survey forms and ensure all leads are submitted in proper format Assist with copywriting for newsletters, email campaigns, advertisements, and social media Maintain lists and forms for Bus program as sales representatives change Create PowerPoint presentations and marketing reports on regular and ad-hoc basis and distribute as necessary Act as lead entry champion: work closely with global entry team and provide training as necessary, back up for lead entry, update/write job aids, track the team's KPIs Format leads from external sources (trade shows, emails, advertising, etc) and ensure all are entered. Pull contact lists for all campaigns Submit local email campaigns monthly Monitor marketing email in-boxes Back up support for Events specialist to fulfill literature and promotional requests Process marketing expense report monthly Other duties as assigned What You Need to Succeed Minimum Education /