Find Jobs
Find Jobs Near You – Available Work in Your Location
Marketing Content Specialist
Career Insights for Content Marketing Specialist
See where this job fits in the broader career landscape. Knowing your career path helps you see what's possible from here.
Scorecard
Based on Georgia data
Review key factors to help you decide if this role fits your goals. How is this calculated?
What they do
A Content Marketing Specialist develops plans and strategies for businesses' content marketing, which involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services. Leads initiatives to drive traffic, engagement, and leads that deliver sales and customer retention.
$69,020 / year median in Georgia
+13% projected growth
Job Description
Job Title:
Marketing Content Specialist Location(s):Lawrenceville, Georgia Starting Salary:
$25.00- $35.
Employment Type:
Full-Time, Hourly Work Environment:
In-Person, Monday through Friday 8am to 5pmSummary of Company Benefits:
style="list-style-type:disc- -Health, Dental, and Vision Insurance
- Health Savings Account (HSA)
- Flexible Spending Account (FSA)
- 401(k) with 3% Employer Match
- Group Term Life Insurance and AD&D
- Employer Paid Long-Term & Short-Term Disability
- Voluntary Supplemental Hospital and Accident Plans
- Employee Assistance Program
- 8 Company Paid Holidays & 1 Floating Holiday
- Progressive Paid Time Off (PTO) Accruals
Quarterly Incentive Bonus About Woodgrain:
Woodgrain is one of the top millwork operations in the world with locations throughout the United States and Chile. With 70 years of quality craftsmanship and service, Woodgrain is a top producer of mouldings, doors, and windows, as well as a premier distributor of specialty building products. Woodgrain Inc. is headquartered in Fruitland, Idaho with six divisions and over 45 manufacturing and warehouse facilities in the United States and South America. Since 1954, Woodgrain is proud to be family owned and operated.Job Summary:
The Marketing Content Specialist is responsible for creating and executing high-quality content that drives brand awareness, engagement, and business growth across Woodgrain's digital channels. This role combines professional-level photo and video production with digital content marketing execution across social media, blogs, and email campaigns. The ideal candidate is a self-starter who is highly organized, detail-oriented, and experienced in social media management.Duties & Responsibilities:
style="list-style-type:disc- -Manage and grow the company's social media presence across Instagram, Facebook, LinkedIn, YouTube, Pinterest, and TikTok through strategic content creation and publishing
- Create engaging multimedia content including video, photography, graphics, and written copy that supports brand awareness and marketing initiatives
- Lead video and photo production from concept through final delivery, including planning, filming, editing, and post-production
- Develop creative assets for digital and print campaigns while maintaining brand consistency across all channels and materials
- Build and maintain a content calendar to support social media, website, blog, and email marketing efforts
- Collaborate with internal teams and external partners, including influencers, to develop compelling content and campaign strategies
- Engage with audiences across platforms by responding to inquiries and fostering positive customer interactions
- Monitor content and campaign performance, analyze engagement metrics, and provide recommendations to improve reach and effectiveness
- Maintain and organize digital media assets to support ongoing marketing and communication initiatives
Requirements:
style="list-style-type:disc- -Bachelor's degree in Graphic Design, Marketing, Communication, or related field is preferred
- At least 3 years of social media management or content creation experience
- Previous experience with videography, photography, or digital marketing is highly desirable
- Must be proficient in Adobe Creative Suite, including
Photoshop, Lightroom, and Premiere Pro Additional Skills:
- Ability to listen to others to determine needs, collaborate, and then develop solutions
- Strong attention to detail and a creative mindset with a passion for storytelling and brand development
- Commitment to quality and achieving results that are oriented to detail and task completion
- Strong customer service abilities and abilities to interact with professionalism, composure, and empathy
- Excellent communication abilities and interpersonal skills to be leveraged across virtual platforms and in-person
- Comfortable working in a fast-paced environment with little to no issue dealing with multiple tasks and projects at one time
- Ability to work efficiently with team members from different geographical locations and expertise backgrounds
- Ability to effectively communicate in English, both verbally and in writing.
Physical Demands:
The physical demands and work environment are representative of a typical office environment. While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to press, handle, or feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk and hear. The employee must occasionally lift or move up to 25 pounds.Travel:
This position does not require travel to other Woodgrain locations, but travel may be offered on occasion for business related needs.