Community Liaison Affinity Hospice Management

LLC - 3.4

Portland, OR Job Details Full-time $85,000 - $90,000 a year 12 hours ago Qualifications Marketing public relations Marketing ROI (MROI) improvement Strategic goal setting Organizing community events Referral-based lead generation Managing marketing project budgets Hospice experience Marketing Identifying new business opportunities Sales referrals Competitive analysis Mid-level Healthcare provider promotion Community resource coordination in health services social work Bachelor's degree in business administration Bachelor's degree in marketing Bachelor's degree Market research experience within healthcare industry Strategic promotions Client referral services Organizational skills Relationship management Promotional community events Business Administration Client referrals Implementation of strategic initiatives Community relationship building Marketing operations Business Marketing positioning

Full Job Description Job Title/Position:

Community Liaison Reports To:

Administrator Job Description Summary Responsible for aspects of organization marketing including, establishing and maintaining positive relationships with customers and referral sources, responding to customer requests and concerns, organizing sales and marketing events in the community, representing the organization at various community events. Essential Job Functions/Responsibilities Conducts daily marketing activities including collaborating with the Administrator in establishment and implementation of marketing initiatives. Monitors allocation of resources according to budgetary limitations. Continuously conducts market assessments and develops a comprehensive marketing plan designed to meet budgetary volume projections. Employs marketing and promotional initiatives to achieve budgetary volume projections. Establishes and maintains positive working relationships with current and potential referral and payer sources. Builds and monitors community, customer, and patient perceptions of

AFFINITY CARE OF OREGON, LLC

as a high-quality provider of services. Contributes to organizations strategic planning including identifying opportunities for additional or improved services to address customer needs. Maintains comprehensive working knowledge of

AFFINITY CARE OF OREGON, LLC

markets including government agencies, major payer groups, key referral sources, and competitor's market positioning. Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel. Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be provided by

AFFINITY CARE OF OREGON, LLC.

Monitors and reports cost effectiveness of marketing efforts. The above statements are intended to be a representative summary of the major duties and responsibilities performed by incumbents of this job. The incumbents may be requested to perform job-related tasks other than those stated in this description. Position Qualifications Bachelor's degree in Marketing, Business Administration, or related field preferred. Applicable work experience may be acceptable in lieu of degree at the discretion of the Administrator. At least three (3) years' experience in health care marketing management preferably in hospice care operations. Ability to market aggressively and deal tactfully with customers and the community. Demonstrates good communications skills, negotiation skills, and public relations skills. Demonstrates autonomy, organization, assertiveness, flexibility and cooperation in performing job responsibilities Health care marketing required, preferably in hospice of home care.