Content & Marketing Operations Specialist Rita Ulloa-Realtor/Managing Broker/Financial Educator El Paso, TX Job Details Part-time $12 - $14 an hour 1 day ago Benefits Professional development assistance Flexible schedule Qualifications Google Workspace Calendar management Marketing operations Instagram Digital design Full Job Description I'm looking for a highly organized, creative, tech-savvy Content & Marketing Operations Specialist who can take my ideas, prompts, systems, and direction and turn them into finished, ready-to-publish marketing content . This role is ideal for someone who enjoys taking a big-picture idea and figuring out how to turn it into a social media post, Reel, video, lead funnel, email campaign, or marketing system. You will work closely with me across my real estate, financial education, recruiting, and business projects. I bring the ideas. You help turn them into execution. What You'll DoContent Creation & Social Media Turn prompts, ideas, and rough notes into polished social media posts. Create captions for Facebook, Instagram, LinkedIn, and other platforms. Create and edit short-form videos/Reels. Repurpose one piece of content into multiple posts, videos, captions, and stories. Create social media graphics and marketing materials using tools such as Canva. Help maintain a consistent brand voice and visual style. Organize and maintain a content library. Schedule and publish approved content. Social Media Growth & Engagement Develop strategies to increase engagement, reach, and conversations. Research relevant local and industry keywords, trends, topics, and hashtags. Monitor comments and messages and help identify opportunities for engagement. Engage with relevant local businesses, agents, potential clients, and community accounts. Help grow audiences in El Paso, TX and Denver, CO . Track what content performs well and make recommendations for future content. Identify opportunities for collaborations, community engagement, and lead generation. Funnels & Marketing Systems Take existing prompts and systems and turn them into complete marketing funnels. Help build lead magnets, landing pages, email sequences, and follow-up campaigns. Organize marketing workflows and automations. Turn classes, events, videos, and educational content into lead-generation campaigns. Help connect social media content to the appropriate call-to-action and funnel. Document repeatable processes so marketing tasks can be delegated and scaled. Video Content Edit short-form videos for Reels, TikTok, YouTube Shorts, and Facebook. Add captions, hooks, graphics, music, B-roll, and calls-to-action. Turn longer videos or classes into multiple short-form pieces of content. Create YouTube titles, descriptions, thumbnails, and supporting social content. Help maintain an organized video/content library. Administrative & Business Support Maintain content calendars and marketing schedules. Organize files, templates, graphics, videos, and marketing materials. Assist with event setup and promotion. Help manage marketing-related spreadsheets and tracking. Assist with basic CRM and lead organization. Research tools, vendors, marketing opportunities, and content ideas. Keep projects moving and follow up on outstanding marketing tasks. The Person I'm Looking For You are someone who: Is extremely organized and proactive . Doesn't need every step explained. Can take a prompt and figure out how to turn it into a finished product. Is comfortable using AI tools such as ChatGPT and Heygen. Understands social media beyond simply posting. Has an eye for good design and engaging content. Can edit short-form video. Understands hooks, CTAs, engagement, and lead generation. Can learn new software quickly. Is comfortable with Canva and social media platforms. Can manage multiple projects without becoming overwhelmed. Notices what needs to be done and takes initiative. Is willing to tell me, "Here's a better way to do this." Can balance creativity with administrative organization.

Important:

This Is an Execution Role I'm not looking for someone who simply waits for me to tell them what to post every day. I have a lot of ideas and systems already. I need someone who can take those ideas and turn them into finished, organized, strategic marketing assets.

For example:

I say: "Let's create a campaign around my upcoming real estate class." You figure out: Social posts Reel ideas Video scripts Graphics Event promotion Registration funnel Email follow-up Reminder posts Stories CTA Repurposing strategy Content schedule Potential Tools Experience with some of the following is helpful: Chat

GPT / AI

tools Canva CapCut or similar video editing software Facebook & Instagram YouTube Meta Business Suite Email marketing platforms Landing page/funnel platforms CRM systems Google Workspace Project management tools You don't need to know everything. Resourcefulness and the ability to learn are more important. Success in

This Role Looks Like:

My ideas become finished content instead of sitting in a notebook. Content is consistently created and published. Social engagement increases. We generate more conversations and leads. Marketing campaigns are organized and repeatable. Videos are consistently repurposed into multiple pieces of content. Funnels and follow-up systems are actually implemented. I spend less time doing the "how do I make this happen?" work and more time doing the things only I can do. Ideal Background Experience in any of the following is a plus: Social media management Digital marketing Content creation Real estate marketing Lead generation Funnel building Video editing Virtual assistance Marketing operations Personal branding AI-assisted content creation Compensation The position includes an hourly rate plus a performance-based bonus tied to business results, giving the right person an opportunity to grow their compensation as the business grows.

To Apply Please provide:

A brief introduction about yourself. Examples of social media content you've created. Examples of Reels or videos you've edited. Any funnels, landing pages, email campaigns, or marketing systems you've built. The software and AI tools you're comfortable using. Your availability and desired hourly/project compensation. One example of how you would take a single idea and turn it into a week of social media content.

Pay:

$12.00 - $14.00 per hour Expected hours: 20.0 - 30.0 per week

Benefits:

Flexible schedule Professional development assistance

Work Location:

Hybrid remote in El Paso, TX 79912