Digital Marketing Specialist Symtrax Los Angeles, CA Job Details Full-time $55,000

• $65,000 a year 2 hours ago Benefits Health insurance Dental insurance 401(k) Flexible spending account Paid time off Work from home Vision insurance 401(k) matching Life insurance Qualifications LinkedIn Lead generation Bachelor's degree Graphic design software SEO Content marketing SEO projects Data interpretation Prospecting Pay-per-click (PPC) advertising Data-driven problem-solving Newsletters (communication methods) Business Administration Marketing analytics Google Ads Marketing operations Paid search marketing Search engine marketing (SEM) strategy development Paid search advertising campaigns Full Job Description Marketing Associate Los Angeles, CA | Full-Time | Hybrid — work from home up to 3 days a week

Pay:

$55,000.00

• $65,000.

00 per year Reports to:

US Director of Sales About Symtrax:

Symtrax is a global leader in providing innovative solutions that streamline business processes and enhance document management. With over 30 years of experience, we empower companies worldwide to achieve greater efficiency, control, and strategic insight through our robust software suite. Our flagship Compleo Invoice Platform is at the forefront of digital transformation, enabling businesses to automate complex invoice processing, ensure compliance, and optimize their financial operations. We pride ourselves on deep technical expertise, exceptional customer support, and a commitment to continuous innovation.

ABOUT THE ROLE

This is an exciting opportunity for a passionate and creative marketing associate with digital marketing skills, to drive lead generation campaigns in an evolving global business. This Los Angeles based role is part of our global marketing team, with offices in the UK, France, Germany and India.

The seat carries real ownership:

our email campaigns, paid search, website updates, blog, LinkedIn presence and event promotion all run through it. Much of the repetitive work is already automated by our in-house marketing system, so the job is the writing, the judgment and the follow-through rather than the data entry.

WHAT YOU WILL DO

Email Campaigns & Lead Generation

• Send 5-6 email campaigns per month
• Hit email benchmarks: ≥20-25% average open rate, ≥2-3% click-through
• Turn campaign briefs around within 3 business days
• Keep lists clean: monthly scrub, bounce rate under 2%
• Run incoming and outgoing nurture campaigns that move leads through the funnel
• Keep current customers up to date and promote new products and services to them
• Build targeted prospect lists in Apollo (industry, title, company size Content Production
• Produce one gated ebook or report per month
• Write and send the quarterly newsletter
• Produce customer case studies and press releases Website & SEO
• Publish new or updated pages within 5 business days of receiving final content
• Publish gated content on the website with a homepage banner
• Grow website traffic from social +5% quarter over quarter
• Improve 1-2 targeted landing pages per quarter
• Keep our pages visible to AI search engines (AEO)
• Flag website problems to the manager within 24 hours of discovery Paid Search
• Develop, execute and manage Google Ads campaigns across our B2B audiences
• Run keyword and competitor research to shape ad targeting and copy
• Monitor and optimize ad performance continuously against cost per lead Blogs
• Publish 1 blog per month
• Suggest at least 2 blog topic ideas per month Social Media
• Post on LinkedIn 2-3 times per week
• Track and grow followers and engagement monthly Supplier Portals
• Review and update bio and company profile at least quarterly
• Promote webinars and major content pieces on portals within 1 week of availability Events & Webinars
• Promote webinars end to end: registration page, email waves, social posts and follow-up
• Work conferences: pre-event emails, booth collateral, post-event lead follow-up
• Create compelling PowerPoint Content per trending topics in the Accounts Payable/Accounts receivable realm. Reporting & Market Awareness
• Report to management weekly on campaign and lead-generation performance
• Track the software market, our customers' needs and the competition
• Coordinate with internal teams so campaign goals and messaging line up

WHAT WE ARE LOOKING FOR

• Bachelor's degree in Marketing, Business Administration, or a related field
• At least 2 years of experience in digital marketing, including hands-on Google Ads, lead nurturing and SEO
• Strong analytical skills with the ability to analyze data and metrics to make data-driven decisions
• Excellent communication skills with the ability to effectively convey marketing messages
• Proven experience in growing social media platforms and driving engagement
• Experience with content creation and email marketing
• WordPress, Adobe Creative Suite, Constant Contact or similar email marketing platform
• Past experience with CRM/ERP software and report creation preferred
• Comfortable working alongside AI drafting tools and in-house software
• Ability to work independently and as part of a team

SCHEDULE

• Monday to Friday
• 8 hour shift

BENEFITS

• 401(k)
• 401(k) matching
• Health insurance
• Dental insurance
• Vision insurance
• Life insurance
• Flexible spending account
• Paid time off

SUPPLEMENTAL PAY

• Bonus opportunities
• Commission pay

Special Note:

Work from Home 3 days a week

Job Type:

Full-time Pay:

$55,000.00

• $65,000.

00 per year

Benefits:

401(k) 401(k) matching Dental insurance Flexible spending account Health insurance Life insurance Paid time off Vision insurance

Education:

Bachelor's (Required)

Experience:

Lead generation: 2 years (Required)

SEO:

3 years (Required)

Google Ads:

3 years (Required)

Work Location:

Hybrid remote in Los Angeles, CA 90045