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Senior Technical Specialist (Content Creator)
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What they do
A Content Marketing Specialist develops plans and strategies for businesses' content marketing, which involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services. Leads initiatives to drive traffic, engagement, and leads that deliver sales and customer retention.
$84,940 / year median in the U.S.
+16% projected growth
Job Description
- About the Role
- Canon U.
- Your Impact
- Product launch content creation: Related to product launches from talking head videos to shorter form content for social media.
Compelling Milestone Storytelling:
Craft impactful content that celebrates key seasonal moments, holidays, and milestones, keeping our brand relevant and exciting year-round.On-Set Creative Partnership:
Provide technical and creative vision on set for photo and video shoots, collaborating with teams both domestically and abroad.Live Event & Trade Show Content:
Capture the energy of our industry-leading trade shows and events, creating and delivering real-time content for our digital platforms.SEO & Content Optimization:
Strategically transform video assets into written narratives for our website, boosting our visibility and SEO rankings.Creative Strategy & Innovation:
Bring your bold, assertive ideas to the table, helping to shape our marketing initiatives throughout the year.Project Management Excellence:
Keep our content pipeline flowing smoothly with organized schedules and clear project coordination.Content Distribution:
Manage the organization and distribution of content across our digital ecosystem.Data-Driven Insights:
Analyze performance metrics and create reports that turn data into actionable strategies for future marketing success.About You:
The Skills & Expertise You BringExperience:
5-7 years of professional marketing experience in an agency or in-house environment.Deep Product Expertise:
A passion for and deep understanding of Canon's technology, especially mirrorless and cinema cameras and lenses.Hands-On Experience:
Proven ability to create high-quality content using Canon cameras, lenses, and cinema products, as well as editing, independently or as part of a creative team.Creative Confidence:
A "think outside the box" mindset with the poise to serve as an on-camera presence when the story calls for it.Travel Flexibility:
Must be available for 50% travel for photo shoots, trade shows, and team meetings. Required to travel to headquarters when needed.Exceptional Communication:
Stellar verbal and written skills, with experience developing scripts, storyboards, and collaborating with industry professionals like our Canon Explorers of Light.- This position works remotely from a home office located near a major metropolitan city/airport and requires overnight travel.
- This position requires driving, therefore a valid driver's license and acceptable driving record are necessary. Additionally, because this position requires driving for company business as an essential function of the job, must remain in compliance with company safety guidelines and policies. We are providing the anticipated salary range for this role: $76,150
- $114,040 annually.
- Company Overview
- About our Company
- Canon U.
- Who We Are
- _Where Talent Fosters Innovation.
- What We Offer
- You'll be joining a leader in digital imaging and innovation with an immense opportunity to make an impact and create your own rewarding career. We demonstrate commitment to our employees by offering a full range of rewards, including competitive compensation and benefits.
- And Even More Perks!
- Employee referral bonus
- Employee discounts
- "Dress for Your Day" attire program (casual is welcome, based on your job function)
- Volunteer opportunities to give back to our local community
- Swag!
- Workstyle Description
- Virtual
- This position is considered virtual. The office will be open 5 days a week; however, you will not be required to report to the office unless there is a specific business need. Note that work schedules and office reporting requirements may change from time to time based on business needs.
- Posting Tags
- \#LI-KD1 #PM19 #
LI-REMOTE
- Location
- _US-NY-Melville | US-CA-Burbank | US-CA-Los Angeles | US-NJ-Burlington | US-WA-Seattle | US-NV-Las Vegas | US-FL-Orlando | US-GA-Atlanta | US-DC-Washington, DC | US-CA-San Francisco | US-NC-Greensboro | ..._
- Company
- _Canon U.S.A., Inc._
- Requisition ID
- _34561_
- Category
- _Marketing_
- Position Type
- _Full-Time_
- Workstyle
- _Virtual_Canon is proud to be an equal opportunity/affirmative action employer.