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Brand Marketer
Career Insights for Product Marketing Specialist
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Scorecard
Based on Tennessee data
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What they do
A Product Marketing Specialist develops marketing plans and strategies for one or more products sold by a business. Shapes and implements product-wide strategies and ensures that they fit in with company-wide messaging. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.
$72,065 / year median in Tennessee
+10% projected growth
Job Description
We are looking for a creative, organized, and personable Brand Marketer to help represent our brand and build meaningful relationships with content creators and affiliate partners. This position will be responsible for ordering and coordinating branded merchandise, identifying and communicating with potential affiliate partners through our designated creator platform, and developing a strong understanding of our products so you can confidently communicate their features, benefits, and overall value. The ideal candidate is someone who enjoys connecting with people, has an eye for branding, and is excited to learn about our products and the industry we operate in. Responsibilities
•This position does not require cold calling
• Represent the brand in a professional, friendly, and authentic manner. Research and identify potential content creators and affiliate partners through our designated website. Reach out to creators, introduce our brand, and communicate partnership opportunities. Maintain ongoing communication with affiliate partners and help build positive, long-term relationships. Coordinate the ordering of branded merchandise, promotional items, and other marketing materials. Help ensure merchandise is ordered accurately, on time, and within budget. Learn our product line, including product specifics, features, benefits, and intended uses. Develop the knowledge needed to confidently answer questions and communicate product information to potential partners. Assist with affiliate outreach, product promotion, and brand awareness initiatives. Keep organized records of merchandise orders, creator communications, and partnership activity. Work closely with management to support brand growth and marketing goals. Qualifications Strong communication and interpersonal skills. Professional, friendly, and confident when communicating with others. Organized and able to manage multiple tasks and follow-ups. Comfortable using websites, online platforms, email, and basic computer programs. Willingness to learn product information and become knowledgeable about the brand. Ability to communicate product benefits clearly and accurately. Creative mindset with an interest in branding, marketing, or social media. Self-motivated and able to work independently. Previous experience in marketing, affiliate partnerships, customer service, or a similar role is a plus, but not required.
Pay:
From $14.00 per hour Expected hours: 40.0 per week
Work Location:
In person
Benefits
- Dental Insurance