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TI
Texas Instruments Incorporated
Brand Marketing Intern
Entry-Level JobVerifiedNo experience needed
Career Insights for Brand Marketing Specialist
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What they do
A Brand Marketing Specialist develops marketing plans and strategies that increase the awareness of stature for businesses. Supports lines of service and brand objectives. Manages and enhances a company's brand or reputation in the public's eye. Coordinates objectives with marketing, creative, and advertising departments.
$66,744 / year median in Texas
+1% projected growth
Job Description
Change the world. Love your job. At TI, the learning doesn't stop just because it is the summer! When you join TI as an intern you tackle important projects early on. You don't shadow. You don't make copies. You dive into meaty projects right away that challenge you to find creative solutions to complex problems. You learn while you work and vice versa. And you get access to invaluable insight, individual coaching and mentoring from your organization's top leaders. The internship experience is geared towards individuals completing degrees in Communications, Marketing, Public Relations, or Journalism and who have an interest in: Developing global digital marketing strategies and plans that elevate growth in the market to attract new customers, engage existing customers and influence customer action on TI.com. Creating clear, customer-oriented messaging based on value propositions. Helping to develop, curate and promote content (training, reference designs, application notes, white papers, blogs, etc.) Leveraging data to assess the effectiveness of content on TI.com, and collaborating with key experts to complete analysis of web performance. Understanding and leveraging the various global marketing channels including search, paid media, paid aggregation, automated campaigns, social media, influencer relations, etc. Developing an understanding of TI's corporate and employee communications and leader communications strategies Helping to drive communications activities that support employee engagement and ensure employees understand the priorities and focus of TI.