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Gannett

Digital Marketing Automotive Account Executive

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What they do

A Digital Marketing Specialist develops digital marketing plans and strategies for businesses, usually through channels that include social media, search engine optimization, and Email. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.

$68,248 / year median in Texas

+13% projected growth

Explore Career

Job Description

Account Executive, Automotive Digital Marketing Territory-Based | Field Sales | LocaliQ |
USA TODAY
Help Automotive Dealers Grow. Build Relationships. Drive Results. At LocaliQ part of USA Today, we help automotive dealerships win in competitive markets through data-driven, full-funnel marketing strategies designed specifically for the automotive industry. Who are we looking for? 5+ years of digital automotive marketing experience
REQUIRED
(
Examples:
vendor/agency auto experience, automotive media, or digital marketing serving dealers) Strong understanding of automotive retail environment , including: Dealer operations and decision-making structure Sales & fixed ops priorities Inventory-driven marketing strategies Proven ability to build relationships with dealer principals, GMs, and marketing leaders Experience selling or supporting digital marketing solutions Our ideal candidate is a relationship-driven Account Executive with direct experience working with dealers- someone who understands dealership operations, advertising challenges, and how to drive measurable results through modern marketing solutions. This is a dealer-facing, territory-based role where success comes from being in front of customers, understanding dealership KPIs, and delivering marketing strategies that impact vehicle sales, service traffic and market share. What You'll Do Build and grow relationships with automotive dealership decision makers (GMs, Marketing Directors, Dealer Principals) Drive new business while expanding and retaining dealer marketing partnerships. Meet with dealership stakeholders face-to-face to uncover inventory, sales and marketing challenges . Develop and present automotive-specific marketing strategies, including digital, audience targeting and local market positioning. Translate dealer goals (sales, service, inventory turn, OEM compliance) into measurable marketing plans. Manage your pipeline and opportunities through Salesforce Partner with internal teams to deliver strong campaign results and long-term client success What Makes This Role Different This is not an inside sales or entry level role. You will be working directly with auto dealerships and expected to speak their language - from inventory challenges and OEM programs, to lead generation and market competitiveness. If you prefer selling behind a screen-this isn't it, you will be boots on the ground. If you thrive in the field and enjoy being a trusted advisor to dealers-this is for you. What You Bring Strong consultative selling and presentation skills Highly organized, self-motivated, and comfortable working independently in the field Proven track record of driving revenue growth, retaining accounts, and exceeding goals What We Offer Compensation $60,000 -$70,000 + uncapped commission
OTE:
$95K+ Top performers earn $140K+ Benefits & Perks Medical, dental, and vision coverage 401(k) Paid time off Tuition reimbursement Career growth opportunities President's Club and performance recognition Ready to own your territory and help automotive clients grow? Apply today. #LI-JF1 The salary for this role will range between $60,000 and $70,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience.
Note:
variable compensation is not reflected in these figures and based on the role, may be applicable.

Benefits

  • Paid Time Off (PTO)
  • Financial Aid/Assistance
  • 401(k) Plans
  • Health Insurance