A Digital Marketing Specialist develops digital marketing plans and strategies for businesses, usually through channels that include social media, search engine optimization, and Email. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.
Job Description Posted Tuesday, July 14, 2026 at 11:00 PM |Current
USA TODAY
Co. Employees- Please ensure you are using our abbreviated process on the internal Careers site by logging into Dayforce through MyApps|
USA TODAY
Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the
USA TODAY
NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions.
USA TODAY
Co. open roles are featured on various external job boards. When applying to a position at
USA TODAY
Co., you should be completing an application on
USA TODAY
Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. If you are a California resident, you acknowledge that by applying for a job with us, this California Job Applicant Privacy Notice will apply to our collection, use, and disclosure of your personal information. To connect with us, visit www.usatodayco.com Account Executive, Automotive Digital Marketing Territory-Based | Field Sales | LocaliQ |
USA TODAY
Help Automotive Dealers Grow. Build Relationships. Drive Results. At LocaliQ part of USA Today, we help automotive dealerships win in competitive markets through data-driven, full-funnel marketing strategies designed specifically for the automotive industry. Who are we looking for? 5+ years of digital automotive marketing experience
REQUIRED
(
Examples:
vendor/agency auto experience, automotive media, or digital marketing serving dealers) Strong understanding of automotive retail environment , including: Dealer operations and decision-making structure Sales & fixed ops priorities Inventory-driven marketing strategies Proven ability to build relationships with dealer principals, GMs, and marketing leaders Experience selling or supporting digital marketing solutions Our ideal candidate is a relationship-driven Account Executive with direct experience working with dealers- someone who understands dealership operations, advertising challenges, and how to drive measurable results through modern marketing solutions. This is a dealer-facing, territory-based role where success comes from being in front of customers, understanding dealership KPIs, and delivering marketing strategies that impact vehicle sales, service traffic and market share. What You'll Do Build and grow relationships with automotive dealership decision makers (GMs, Marketing Directors, Dealer Principals) Drive new business while expanding and retaining dealer marketing partnerships. Meet with dealership stakeholders face-to-face to uncover inventory, sales and marketing challenges . Develop and present automotive-specific marketing strategies, including digital, audience targeting and local market positioning. Translate dealer goals (sales, service, inventory turn, OEM compliance) into measurable marketing plans. Manage your pipeline and opportunities through Salesforce Partner with internal teams to deliver strong campaign results and long-term client success What Makes This Role Different This is not an inside sales or entry level role. You will be working directly with auto dealerships and expected to speak their language - from inventory challenges and OEM programs, to lead generation and market competitiveness. If you prefer selling behind a screen—this isn't it, you will be boots on the ground. If you thrive in the field and enjoy being a trusted advisor to dealers—this is for you. What You Bring Strong consultative selling and presentation skills Highly organized, self-motivated, and comfortable working independently in the field Proven track record of driving revenue growth, retaining accounts, and exceeding goals What We Offer Compensation $60,000 -$70,000 + uncapped commission
OTE:
$95K+ Top performers earn $140K+ Benefits & Perks Medical, dental, and vision coverage 401(k) Paid time off Tuition reimbursement Career growth opportunities President's Club and performance recognition Ready to own your territory and help automotive clients grow? Apply today. #LI-JF1 The salary for this role will range between $60,000 and $70,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience.
Note:
variable compensation is not reflected in these figures and based on the role, may be applicable.
USA TODAY
Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee's race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where
USA TODAY
Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant's disability or religion, to complete this employment application and/or any other process in connection with an individuals' application for employment with
USA TODAY
Co., Inc. Applicants who require such accommodation should contact
USA TODAY
Co., Inc.'s Recruitment Department at Recruit@usatodayco.com. Applicants must be authorized to work in the applicable location. Applications from outside these regions will be removed from our system after submission. Job Details Job Family Sales Job Function Outside Sales Pay Type Salary
