Senior Content Marketing Specialist Truno - 2.5 Lubbock, TX Job Details Full-time $65,000 - $80,000 a year 19 hours ago Qualifications Technical editing Interview research Market research Brand storytelling Cross-functional collaboration Source interviews Web writing Cross-functional communication Full Job Description Position Summary TRUNO is seeking a Senior Content Marketing Specialist to develop customer-centric, problem-solving content that supports integrated marketing campaigns and broader brand and demand-generation objectives. This hands-on senior individual contributor will turn customer challenges, industry insights, and subject matter expertise into clear, useful, and compelling content. The ideal candidate is a strong writer and researcher who can build cohesive campaign stories and help bring that content to market. This role does not currently include direct people-management responsibilities. Key Responsibilities Content Development Develop customer-focused content around real business challenges, questions, and priorities. Write and edit articles, emails, landing pages, guides, case studies, customer communications, thought leadership, and digital content. Translate complex product, service, operational, or technical information into clear, accessible messaging. Repurpose core ideas across formats and channels to extend the value of each content initiative. CustomerSubject Matter Insight Partner with internal teams to identify recurring customer questions, challenges, objections, and opportunities. Interview subject matter experts and turn their expertise into useful customer-facing content. Research customer and industry topics that can inform future content. Ensure content reflects the customer's perspective and real-world business needs. Campaign ContentExecution Support Translate approved campaign direction and customer insights into campaign narratives, themes, and content plans. Recommend content formats and sequencing based on the campaign objective and audience. Maintain consistent messaging and storytelling across campaign touchpoints. Support execution by preparing, coordinating, and publishing content across appropriate marketing channels while maintaining content calendars, deadlines, drafts, and approvals. Required Qualifications Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field, or equivalent professional experience. 5+ years of progressively responsible marketing, content marketing, communications, or related experience. Exceptional writing, editing, storytelling, and messaging skills. Demonstrated ability to develop customer-focused content across multiple formats and translate complex information into clear, useful messaging. Strong interviewing, research, and cross-functional collaboration skills. Strong organization, follow-through, and ability to manage multiple priorities with limited day-to-day oversight. Preferred Qualifications B2B marketing experience. Experience developing content for integrated marketing campaigns. Experience creating thought leadership, educational content, case studies, or customer stories. Familiarity with email marketing, web content, and content management systems. Application Requirement Please include a portfolio with your resume when applying. Include examples of relevant content marketing work such as campaign content, articles, emails, landing pages, case studies, thought leadership, or other customer-facing materials.

Pay:

$65,000.00 - $80,000.00 per year

Work Location:

In person