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Gray Media, Inc.

MEDIA EXECUTIVE - WBAY

Entry-Level JobVerifiedNo experience needed

Career Insights for Digital Marketing Specialist

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What they do

A Digital Marketing Specialist develops digital marketing plans and strategies for businesses, usually through channels that include social media, search engine optimization, and Email. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.

$76,301 / year median in Wisconsin

+5% projected growth

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Job Description

About Gray Media:
Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WBAY:
Why Join WBAY Marketing?
    Uncapped Earnings Potential:
    The ability to earn six figures within three years through hard work, innovation, and results.
      Industry-Leading Tools:
      Offer your clients a full suite of products designed to make marketing trackable, efficient, and effective. From best-in-class digital abilities to targeted campaigns, we help businesses succeed.
        Supportive Team Culture:
        Work with a collaborative team dedicated to empowering you with the tools, training, and support you need to excel.
          Fast-Growing Company:
          Be part of a dynamic and expanding organization with unlimited growth opportunities.
            Unlimited Prospecting Opportunities:
            No limits on business prospects; we execute strategies locally, regionally, and nationwide.
            Job Summary/Description:
            Ready to build a lucrative career by creating your own opportunities—not waiting for them? At WBAY Marketing, we're growing fast as demand increases for smarter, results-driven marketing solutions. But this isn't a role for someone looking to inherit a book of business or rely on inbound leads. This is for the person who knows that real success in sales starts with outreach—someone who's willing to pick up the phone, send the email, walk through the door, and start the conversation. If you thrive on turning cold prospects into real partnerships—and want to be well rewarded for it—you'll fit right in. Duties/Responsibilities include, but are not limited to:
            • Prospect, develop, and execute strategic sales plans to grow your portfolio of clients.
            • Build and maintain strong relationships with local businesses by understanding their needs and presenting tailored marketing solutions.
            • Educate clients on WBAY Marketing's innovative, trackable products to help them achieve measurable results.
            • Stay ahead of industry trends and maintain expertise in digital marketing and advertising solutions.
            • Consistently meet or exceed sales targets in a fast-paced, competitive environment.
            Qualifications/Requirements:
            What We're Looking For:
              Results-Driven:
              You thrive in a performance-based environment and are motivated by achieving measurable success.
                Relationship Builder:
                You have a knack for connecting with people and earning their trust.
                  Go-Getter:
                  You're ambitious, self-motivated, and driven to succeed.
                    Digital-Savvy:
                    You understand digital marketing or are eager to learn and master it.
                      Professional:
                      Strong communication and organizational skills are a must. If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings , you may type in the job title, station call letters, or click on "apply now" , upload your resume, cover letter, and references (Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal ) WBAY-TV/Gray Media is a drug-free company
                      Additional Info:
                      Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge. Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.