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BM
Badger Meter
Product Specialist
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What they do
A Product Marketing Specialist develops marketing plans and strategies for one or more products sold by a business. Shapes and implements product-wide strategies and ensures that they fit in with company-wide messaging. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.
$73,654 / year median in Wisconsin
+1% projected growth
Job Description
Product Specialist Badger Meter
- 3.4 Milwaukee, WI Job Details Full-time 18 hours ago Benefits Health savings account Paid holidays Disability insurance Health insurance Dental insurance Flexible spending account Tuition reimbursement Paid time off Employee assistance program Vision insurance Life insurance Qualifications Customer communication Bachelor's degree Financial acumen Full Job Description Badger Meter
- Where Every Drop Counts and So Do You At Badger Meter, we're more than a leading global water technology company
- we're innovators with a mission: to preserve and protect the world's most precious resource. For over 120 years, our trusted solutions have enabled our customers to optimize the delivery and use of water, maximize revenue and reduce waste. Every employee at Badger Meter is an important part of our success. Here, your work doesn't just move a business forward
- it shapes a more sustainable future.
- creating lasting change for people and the planet.
What You Will Contribute:
This position will be responsible for working directly with the Product Manager, under direction from the Marketing Manager, and is involved in supporting all aspects of product life cycle management, including: product line analytics, competitive analysis, , pricing, forecasting, promotion and collateral support. The core product lines being supported in this role are Utility meters and AMR/AMI communication devices in support of Municipal Water segment.Major Job Duties/Accountability:
Assist in the development of short and long range business plans for the product line consistent with market needs and corporate strategic plans Develop an understanding of the assigned product architecture and offerings well enough to answer common customer/sales questions unaided and support RFP responses. Support and observe customer interviews and synthesize Voice of Customer (VoC) themes; monitor third party research sources for relevant content impacting the product line; participate in win-loss calls to understand common threads across commercial opportunity outcomes. Support product life cycle management as directed by the Marketing Manager predominantly via the tracking of feature release status against plans. Coordinate with internal partners to implement plans as directed by the Marketing Manager Assist with product pricing policies based on established gross margin objectives and assist with preparation of plans for margin improvement where necessary Assist in the development of marketing specifications as appropriate Track competitor activity, prepare competitive analysis (ex. Battlecard tools) for assigned products and support the formulation of competitive counter strategies for new and existing products Assist in the development of product promotional items and collateral including product literature, product training and product distribution plans to achieve Business Plan objectives for assigned productsQualifications:
Bachelor's degree from a four-year college 1- 3 years' experience in product management support role Basic financial literacy; can generally understand a P&L and how product decisions impact volume, revenue and margin Advanced skill level in MS Word and MS Outlook Intermediate skill level in MS PowerPoint, MS Excel, MS Visio Competitive Total Rewards at
Badger Meter:
Competitive Pay Annual Bonus Eligible for Annual Pay Increases Comprehensive Health, Vision, and Dental Coverage 15 days Paid Time Off + 11 Paid Holidays Two Ways to Save forRetirement:
Badger Meter contributes 25 cents for every dollar you contribute to the plan, up to 7% of your eligible compensation. In addition to the match, the company will also contribute 5% of your eligible compensation to your Defined Contribution account on an annual basis. Additional access to a certified financial planner to help ensure your money is working for you, at no cost!Employer Paid benefits including:
Employee Assistance Program (EAP), Basic Group Life Insurance, Short Term Disability, and more Educational Assistance- Tuition Reimbursement up to $5,250 Voluntary benefits including : Additional Life Insurance, Long Term Disability, Accident and Critical Illness coverage Health Savings Account (HSA) & Flexible Spending Account (FSA) options An Equal Opportunity/Affirmative Action Employer.