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CAMC Health System, Inc.

Marketing Content Creator North -- Marketing & Public Affairs -- Northgate-400 Association Dr.

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Job Description

MARKETING CONTENT CREATOR NORTH -- MARKETING & PUBLIC AFFAIRS -- NORTHGATE-400 ASSOCIATION DR.

(

JOB ID:

79054)

Job Summary

As a Marketing Content Creator, your primary responsibility is to conceptualize, produce and deliver engaging, high-quality video content for various platforms, including social media, websites and other digital channels. This role involves a combination of creativity, technical skills and storytelling abilities to captivate and connect with patients, staff and the community. Strong time-management abilities are a must. Marketing Content Creators work with one another, alongside the Digital Marketing Manager, Digital Marketing Strategist, Digital Content Specialist and Marketing Specialists, to fulfill the video content needs.

Responsibilities

RESPONSIBILITIES

Researching and executing on cutting-edge social trends and ideas to inform and propose new content for Vandalia Health

When required, creating storyboards, shot lists and pre-production materials for both site content and social-first content

Collaborating with managers, employees, providers, patients and the marketing team to develop engaging content that resonates across social platforms

Capturing and editing original video content and having a hand in all phases of video production from pre-to-post (filming, editing, color correction, sound design, etc.)

Collaborating with team to expand branded style templates for new and existing social content

REQUIREMENTS

Video editing with either Adobe Premiere, Final Cut Pro, CapCut, Canva

Ability to regularly travel on and off-site as needed for video production

Strong understanding of popular social media platforms and social media trends, and the ability to discern what works well in the healthcare setting

Excellent collaborative and communication skills to develop creative and engaging healthcare content, and represent Vandalia Health in a professional manner

In-depth understanding of the video production flow and process

Ability to meet deadlines and follow specific brand standards and guidelines

Strong time-management skills and the flexibility to adapt and respond quickly to multiple moving elements within simultaneous tasks and/or evolving projects

Demo reel or portfolio showcasing storytelling and editing

ENCOURAGED BUT NOT REQUIRED

Motion graphic experience with Adobe After Effects

Audio mixing and editing

Color grading and color correction

Studio/set design

Healthcare experience

Knowledge, Skills & Abilities

Education

• Bachelor's Degree (Required) Bachelor's Degree in: Journalism, Marketing, Communications, or other related field.

Experience:

1-2 years directly related to content creation preferred

Credentials Work Schedule:

Days

Status:

Full Time Regular 1.0

Location:

Northgate-400 Association Dr.

Location of Job:
US:
WV:

Charleston

Talent Acquisition Specialist:

Guy S. Stewart guy.stewart@vandaliahealth.org