Represents the Global Marketing and Sales Division during product development projects, ensuring that product attributes will create a positive end-user value proposition.
Initiates and participates in market research to define target segments and product positioning for new product development efforts.
Writes detailed functional requirements for product development teams, ensuring the development team has clarity on the measures of success in meeting requirements, which include technical specifications if necessary.
Provides forecast and pricing analysis and recommendations to key stakeholders in the Company's business units.
Formulates and communicates the value proposition to the Company's global marketing teams.
Executes timely Alpha and Beta testing with end users and analyzes findings to determine the appropriate course of action.
Review user documentation for accuracy regarding product features, proper usage, and expected performance.
Provides internal training regarding the operation, performance, usage environments, and ordering convention on products before launch and serves as the product champion at trade exhibitions during launch.
Maintains expert knowledge of the worldwide market for competitive products and maintain contact with end users to validate requirements for products, based on competitive offerings and existing Shure products. Qualifications
Bachelor's degree in Marketing or related field. Graduate coursework is desirable.
Minimum of 7 years of wide-ranging experience in marketing or product management of a technical product with responsibility for results, including costs and methods.
Knowledge of audio systems is strongly preferred.
Demonstrated ability working on issues of diverse scope where analysis of situation or data requires evaluation of a variety of factors, including an understanding of current business trends.
Demonstrated experience in determining the best use of resources to meet goals of assignments received in the form of objectives.
Able to lead cooperative efforts among members of project teams.
Able to follow processes and operational policies in selecting methods and techniques for obtaining solutions.
Able to develop and administer schedules and establish performance requirements.
Ability to travel 25%.
Excellent critical listening, analytic, and writing skills.
Fluency in Microsoft Office software and internal IT system.

Applicants for this position must be currently authorized to work in the United States on a full-time basis. Shure will not sponsor applicants for this position for work visas.

WHO WE ARE

Shure's mission is to be the most trusted audio brand worldwide - and for over a century, our Core Values have aligned us to be just that. Founded in 1925, we are a leading global manufacturer of audio equipment known for quality, reliability, and durability. We engineer microphones, headphones, wireless audio systems, conferencing systems, and more. And quality doesn't stop at our products. Our talented teams strive for perfection and innovate every chance they get. We offer an Associate-first culture, flexible work arrangements, and opportunity for all. Shure is headquartered in United States. We have more than 35 regional sales offices, engineering hubs, distribution centers and manufacturing facilities throughout the Americas, EMEA, and Asia. Join Shure and Amplify Your Impact. Explore our unique culture and learn the key pillars that define our legacy of excellence.

THE MIX MATTERS

Don't check off every box in the job requirements? No problem! We recognize that every professional journey is unique and are committed to providing an equitable candidate experience for all prospective Shure Associates. If you're excited about this role, believe you've got the skills to be successful, and share our passion for creating an inclusive, diverse, equitable, and accessible work environment, then apply!

PAY TRANSPARENCY

Shure offers a competitive compensation structure that is reviewed annually to attract, hire, and retain the industry's top talent. Base salaries vary based on qualifications, geography, experience, and expertise in each respective discipline. The range displayed on each job posting reflects the minimum and maximum base salary for the opportunity. The base salary for this position ranges from $103,900 to $176,700 with a midpoint target. This position may also be eligible for our incentive pay program, which varies based on individual and Company performance in the year. If your salary expectations do not align, still apply as we are often flexible on the seniority of posted positions. All positions also include an award-winning benefits package.

WE GOT YOU

- Our Benefits At Shure, we prioritize the well-being of our Associates. We offer competitive rewards packages to full-time and part-time Associates working 24 or more hours a week that address physical, mental, financial, and overall well-being. Our benefits include comprehensive healthcare, mental health and retirement savings plans, generous paid time off programs, employee discounts, professional development opportunities, work-life balance initiatives, employee recognition programs, and volunteering/community involvement opportunities. 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