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AAA NCNU
Sr. Associate Product Marketer - Insurance
Career Insights for Product Development Manager
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Based on California data
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What they do
A Product Development Manager is responsible for developing new products by identifying potential markets or requirements, perhaps by conducting market research. Determines the product requirements, specifications, production timetables and pricing. introduction. May also develop marketing strategies.
$162,434 / year median in California
+1% projected growth
Job Description
Sr. Associate Product Marketer
- Insurance
AAA NCNU
- 3.4 Walnut Creek, CA Job Details Full-time $132,465
- $165,580 a year 20 hours ago Benefits Wellness program Paid holidays Health insurance Dental insurance Tuition reimbursement Paid time off Vision insurance 401(k) matching Qualifications Marketing project management New product introduction Communication with suppliers Master's degree in business administration Strategic management Product development project management Vendor selection Marketing campaign leadership Managing marketing project budgets Business strategy analysis Product marketing Competitive analysis Social media marketing strategy development Mid-level Marketing strategy development Marketing product development Key Performance Indicators Media plan development Product line strategy Vendor relationship management Vendor communication Profit & Loss statement Leading team collaboration initiatives Vendor negotiation Managing projects Product strategy Marketing analytics Strategic communications Implementation of strategic initiatives Financial management Full Job Description Why Work For Us?
- opportunity to participate in AAA discretionary annual incentive plan or other incentive plans depending upon position 401k Matching
- $1 for $1 company match up to 6% of eligible earnings per pay period Benefits
- Medical, Dental, Vision, wellness program and more! Paid Holidays Paid Time Off
- Team Members accrue paid time off monthly. Depending on position, an additional 24 hours per year are earmarked for volunteer activities. Collaborative Environment
- AAA will value your contribution to providing exceptional service to our members Free AAA Classic Membership AAA Product Discounts Tuition Reimbursement Program .
NOTE:
This role is hybrid and requires 3 days a week in our Walnut Creek, CA office. Reporting to the Manager this role will be assigned full responsibility for a product and its business results with significant complexity and contribution to club performance. They will be accountable for managing product development and executing strategies and plans in partnership with cross-functional teams and external creative agencies. Essential Functions Strategy and Execution- Own Product P&L and manage key business KPIs to accomplish strategic goals Marketing Strategic Plan Development & Execution
- Responsible for development and execution of annual plans including business analytics, communication, digital and social media plans. Partner internally and externally to develop and execute marketing activities that drive growth and achieve targets Competitive Intelligence
- Monitor competitor activities, including pricing, promotion, new product launches, advertising Marketing Budget
- Manage marketing budget, including budget tracker, PO's and invoicing Project Management
- Perform ad-hoc projects as needed to support Product Marketing Manager Communication/ Networking
- Guide advertising agencies and production vendors to execute communication plan; Assist in vendor negotiations and selection to control expense; prepare materials with creative agencies Knowledge/Skills/Abilities Strategic leadership skills General management with P&L experience Proficient in financial and analytical thinking and analyses Effective communication, presentation and negotiation skills Proven cross-functional manager, team influencer and problem solver Education & Experience/Licenses & Certification College degree (MBA or Master's preferred) 4-6 years related work experience Retail or consumer packaged goods experience (required) #LI-OH1 We target between minimum and midpoint of the range, and all offers are subject to a fair pay analysis•