Social Media Administrative Assistant

This position will be the lead Tik Tok LIVE creator and assistant for COLDEST.com - Night Shift /

Weekend Day Shift Key Responsibilities:

Host engaging, interactive TikTok Live sessions regularly Build and maintain strong relationships with our community Think fast and keep the conversation going with enthusiasm and humor Boost live viewership, follower count, and engagement through authentic connection Respond to comments in real time and keep the vibe positive and welcoming Promote our brand/products naturally during lives without being too "salesy" Collaborate with the content team on trends and live stream ideas Encourage community participation through games, Q&As, and shout-outs Stay consistent with streaming schedule and help grow a loyal fanbase

What We're Looking For:

Outgoing, friendly, and talkative personality Comfortable on camera and confident speaking to a live audience Creative thinker with a love for social media trends, especially TikTok Strong community-builder mindset—you love people! Dependable and consistent with time management Experience in livestreaming or content creation is a big plus

Nice-to-Haves:

Familiarity with TikTok algorithms and features Ability to multitask and moderate chat while hosting Secondary Tasks Create content that builds stories around the brand. Create content talking about products.

Learn / Understand

how to create compelling short-form content that can go viral on tik tok (building a hook, introducing the problem, solution, and call to action). Be able to respond to comments with videos. Respond to community comment questions in tik tok with video responses. Discuss new launches of products on camera. Ability to create, edit, post (all on a phone), multiple pieces of content a day. Develop a content strategy, and a content calendar for new posts. Work closely & take direction from the head of marketing on strategy and direction with weekly updates. Ability to test new strategies and pivot when necessary on types of content when they don't work. Self-motivated and self-driven, able to create their own tasks, think creatively, and strategically, and think of new content on their own. Create, research, and test viral (copyright free) sounds. Discover trending sounds and apply to the brand. Create meme-style videos.

https:

//www.tiktok.com/@thecoldestwater

Job Type:

Full-time Pay:

$20.00 per hour Application Question(s): Share a link to a piece of social media content you created that best represents your work. This can be from TikTok, Instagram, YouTube, or another platform. (Required) Shift availability: Night Shift (Required) Ability to

Commute:

Fort Myers, FL 33905 (Required)

Work Location:

In person